Kumho Working with Atlanta Ad Agency
J. Walter Thompson Atlanta will work with Kumho Tire USA to create strategic and creative services to drive the tiremaker’s branding and awareness in the U.S. The agency will also assist Kumho with customer relationship marketing through co-branding incentives and engagements, the tiremaker said. “North America is the world’s largest tire market, and Kumho sees
Marangoni Welcomes New Dealer in Atlanta
J&R Tire Inc. in Fairburn, Ga., has become a member of the Marangoni Tread North America family of independent dealers. As a member, J&R Tire will offer Marangoni’s signature brand Ringtread and Unitread precure treads to the Greater Atlanta area. J&R Tire has been serving the Atlanta area’s commercial tire needs since 1999 with multiple
Maxxis Sponsors Atlanta Braves 2015 Season
Maxxis International USA will sponsor the Atlanta Braves during the 2015 season. The sponsorship consists of Maxxis-branded home plate signage during many of the Braves’ home games at the top of the first inning. Suwanee, Ga.-based Maxxis International USA has long had a policy of supporting its communities in operations around the world, according to
Maxxis’ Scores Podium Finish at Road Atlanta
(Akron/Tire Review) Maxxis International scored its very first Formula D podium finish, with Chris Forsberg taking top honors at the May 11-12 event at Road Atlanta.
Atlanta Firestone Dealer to Use Recycled Tires for Mulch
(Akron/Tire Review) Firestone Complete Auto Care in Atlanta is currently working on an initiative with National Tire Recycling to place mulch produced from recycled tires at its entrance and picnic areas.
PTNA is Tire Sponsor of Atlanta Car and Bike Event
(Akron/Tire Review) Continuing to ride its urban marketing effort, Pirelli Tire North America recently served as the tire sponsor of the second annual Riding Dirty Celebrity Car and Bike Show, held at the Georgia International Convention Center in Atlanta. Some 12,000 people attended the event.
Kumho Considering Larger DC in Atlanta Area: Reports
(Akron/Tire Review) Reports out of Atlanta indicate that Kumho Tire USA Corp. is considering opening a new and larger warehouse and distribution center in Henry County, Ga.
Kumho Tire becomes an Official Tire of Formula DRIFT
As part of the sponsorship, Kumho Tire will receive a significant footprint at each of the eight Formula DRIFT events in the 2024 series, including track signage and activation during race weekends.
Cosmo Tires becomes the official tire sponsor of Clean Culture
Clean Culture organizes events in over 25 states and three countries featuring hundreds to thousands of vehicles.
Bridgestone Hosts Inaugural HBCU Golf Invitational
Fifteen HBCU golf teams competed in the first Bridgestone-PGA Tour tournament and enrichment program at TPC Sugarloaf in Duluth, Ga.
