Mobile vs. Responsive: More Details - Tire Review Magazine

Mobile vs. Responsive: More Details

While a mobile-friendly solution is a must, how can you decide between a separate mobile site or a responsive site? Holly Biondo, marketing coordinator for Net Driven, breaks down the differences:

Mobile Site

Designed to be a scaled back version of your website that will make it easier to view and navigate on a mobile device. Consider the following:

• A mobile site is essentially a separate site from your regular business website, with its own competing URL.

• Being redirected between two sites can be frustrating for the user.

• Because a mobile site uses a separate URL, links shared from mobile browsers will not count toward a primary site, so they will not help in search engine rankings.

• A mobile site may have to be redesigned or updated to accommodate next generation devices and can require different versions for different browsers.

• A separate mobile site requires its own SEO strategy and planning, meaning there will be two sites and two SEO strategies to monitor.

Responsive Site

As a single website (and a single URL) that will adapt to any viewing device, a responsive site is favored by Google in SEO rankings. Consider the following:

• A responsive site has all of the content and functionality of a full site, but in an easier to navigate format.

• A responsive website will be able to accommodate any next generation devices because it is a very forward thinking process.

• A single responsive site only requires one SEO strategy to manage and implement.

Read more about Mobile vs. Responsive, here.

You May Also Like

Tire Industry Labor Shortage: Improve This to Keep Employees

I’ve spoken to many representatives from manufacturers, wholesalers and retailers who report that techs, counter people, drivers and even white-collar team members have walked off the job, failed to report, or given notice, and their businesses have been impacted by these departures. This isn’t just a tire industry issue—and goes beyond the tech shortage that

Tire Industry-Labor Shortage-Great-Resignation

I’ve spoken to many representatives from manufacturers, wholesalers and retailers who report that techs, counter people, drivers and even white-collar team members have walked off the job, failed to report, or given notice, and their businesses have been impacted by these departures. This isn’t just a tire industry issue—and goes beyond the tech shortage that has plagued the industry for decades.

Consider Software Solutions to Streamline Operations

Representatives from several software providers share how solutions drive efficiency and profitability, as well as what to look for when considering a system in your shop.

software-solutions-stock
How Data, Analytics Can Boost Profitability for Tire Retailers

By collecting and analyzing data about a dealer’s sales history, inventory levels and market demand, data and analytics platforms can analyze the performance of each dealer’s store and recommend actionable improvement opportunities.

How to Start the PPP Loan Payback Process

For many PPP loan recipients, it is time to start the repayment process—or file for PPP loan forgiveness. Read on to find out which portion of your loan may be forgivable and how to apply for forgiveness, as well as how to start the repayment process.

Creating a Positive Work Environment

Larry Sutton of RNR Tire Express shares seven different practices that have helped him create a positive work environment.

Other Posts

Discount Tire, Major League Soccer (MLS) announce multiyear partnership

Discount Tire has also struck a partnership to be the official tire retailer of Inter Miami CF and is collaborating with Continental Tire.

Discount-Tire-MLS-sponsorship
TRIB’s new website offers tailored services for members

One of the highlights of the redesigned website is the introduction of the retread environmental savings calculator.

TRIB-new-website
Uniroyal Tires celebrates 60th anniversary of its I-94 giant tire

At 80 feet tall and 12 tons, the giant tire is the largest model tire ever built.

UNIROYAL_GIANT-TIRE
Yokohama Rubber becomes ATP Tour’s official tire partner

Yokohama Rubber said its partnership with the ATP Tour is aimed at increasing awareness of the Yokohama brand in the European market.

ATP-Tour-x-Yokohama