“We’re really excited to be back at the CV Show; it will give us a great opportunity to continue building our business links with operators,” said Arthur Gregg, business director for commercial tyres. “We’ve many ways to help them cut running costs and want develop much closer links with end users through our cradle-to-grave tyre management services, for instance.”

While the tyre manufacturer will primarily launch new truck and van tyres, Tyres & Accessories has learnt that the company will exhibit a type of rolling resistance calculator designed to illustrate the kind of savings that can be made with low rolling resistance products. Summing up the company’s motivation for involvement with the exhibition, Gregg commented: “The van market is particularly important, and already one in three vans new has our tyres, and we want to build on that.”