Promoting its Commercial Solutions division, Bridgestone Americas kicks off its "Firestone Drives America Tour" in Akron July 16. The tour will travel across the country introducing new Firestone commercial truck tires to fleets and drivers.
“This tour showcases both the excitement and admiration of the Firestone name and our latest Firestone-brand tires – the FS591 steer, FD691 drive, and FT491 all-position radials. Additionally, it gives us the opportunity to bring Firestone to fleets and drivers across America, and help local charities along the way,” said Matthew Stevenson, vice president of marketing for Bridgestone Commercial Solutions.
“Firestone Drives America Tour” will stop at various Minor League Baseball games this summer, as well as NCAA Football games this fall. Attendees of the tour will have the opportunity to talk with Firestone experts about tire questions and see the Firestone Edition Class 8 truck that will be given away at the end of the “Drive a Firestone” sweepstakes.
The tour is part of the company’s “Those With Drive, Drive a Firestone” campaign. To see the full road show tour schedule, visit www.firestonetrucktires.com.
