Software developer ASA Automotive Systems said that Jody DeVere, CEO of AskPatty.com, will be the keynote speaker at its 15th annual InfoExpo Conference.
Scheduled for Sept. 9-12 at the Loews Ventana Canyon Resort and Spa in Tucson, ASA’s annual InfoExpo conference gives ASA customers the opportunity to learn more about the latest in technology and services that they can use to grow their businesses.
DeVere works with tire dealers, service shops, car dealerships and aftermarket retail locations to learn how to create a culture and experience that attracts and retains loyal women customers. The AskPatty.com Certified Female Friendly program includes marketing and advertising programs that resonate with women.
“We are delighted that Jody has agreed to speak at this year’s InfoExpo conference and that she will share her insights on how women have opened the door to new opportunities and market share growth in the tire and auto service industry,” said Dan Halle, senior marketing manager at ASA. “ASA’s annual client conference is specifically designed to share rising trends and opportunities in the industry and we feel that Jody has a unique experience and expertise that only she can share."
