Yokohama Takes the Stage at L.A. Auto Show

(Akron/Tire Review) Yokohama Tire Corp. will feature the all-electric Tesla Roadster sports car in its booth at the upcoming Los Angeles Auto Show, which will be held Dec. 1-10.

Published: November 22, 2006

Yokohama is the "Official Tire of the L.A. Auto Show," is the sponsor of the show’s media center and its display will span nearly 100 feet near the entrance of Los Angeles Convention Center.

Yokohama partnered with Tesla Motors and is providing ultra-high-performance Advan Neova AD07 LTS tires for the Tesla Roadster, which can go 0-60 in about four seconds and reach speeds of 130 mph.

"Partnering with Tesla on the electric Roadster is in line with Yokohama’s corporate mandate, which is to reduce its environmental impact in every way possible," said Jim MacMaster, Yokohama executive vice president. "It’s a way of thinking, an environmental conscience."

The commercial tire market is cautiously recovering from 2023 challenges

To better understand commercial tire expectations for the remainder of the year, Tire Review recently sat down with Pierluigi Cumo, VP of B2B products at Michelin North America.

By David Sickels

David Sickels is the Editor of Tire Review. He has a history of working in the media, marketing and automotive industries in both print and online.

Published: May 1, 2024

Despite a tough commercial tire market in 2023 due to overstock and and the effects of a rubber-banding supply chain, some tire manufacturers are expressing a cautious optimism for stabilization and gradual recovery through the rest of 2024 and into 2025. North American fleets are focusing their efforts on operational efficiency and profitability amidst lower shipping rates.