ATD’s Roland Boyette Retires - Tire Review Magazine

ATD’s Roland Boyette Retires

Roland Boyette, ATD senior vice president of sales, retired after 44 years in the tire industry. Robert Kirkpatrick will replace Boyette.

Roland-BoyetteThursday morning, members of the ATD and Tire Pros teams crowded into a hushed conference room in Huntersville, N.C., for a surprise farewell celebration honoring outgoing ATD Senior Vice President of Sales Roland Boyette who retires after 44 years in the tire industry.

Boyette joined ATD back in 1999 as vice president of key accounts. At that time, ATD’s sales were at $900M. “Now we are $5.2 billion,” Boyette said.

In his brief remarks to those gathered, Boyette credits his success throughout his 17-years tenure at ATD to the people and support he’s received there. In his own words, he appreciates ATD for “allowing a totally unqualified person to make mistakes, and learn from them, and succeed.”

“Humble, genuine and strong” are the words that Quick Chadwick, director of marketing services, uses to describe Boyette.

Boyette has been in tire distribution for the past 44 years, starting with ITCO Tire in 1971. He has held various positions including warehouseman, delivery driver, warehouse manager, commercial center manager, distribution center manager and regional general manager over the course of his career.

In his most recent role with ATD, he was responsible for directing the sales effort with corporate accounts, the auto dealer channel and specific strategic accounts. He also provided leadership with ATD Online, the sales and customer support center and initiatives around sales process improvement, CRM and eLearning.

Robert Kirkpatrick will replace Boyette, assuming the role of senior vice president of national sales. Kirkpatrick has 35 years of industry experience – including 30 years with ATD. During that time, he has held key roles in sales and operations, including the region vice president of the Southeast and Great Lakes regions, and most recently senior vice president of the company’s East Division.

“Robert’s breadth and depth of experience will ensure a successful customer relationship transition with Roland,” said ATD. “Roland will always be a friend of the business and will continue to work with Robert through the transition. However, (Roland’s) immediate focus is going to be on traveling, spending time with his family and working on his hobbies.”

Boyette attended the University of North Carolina and served in the N.C. National Guard for 13 years, attaining the rank of Major. He is a former member of the board of directors of the N.C. Tire Dealers Association and served as president of the association in 2001-2002.

You May Also Like

SRNA introduces new field engineer manager

Chariarse has extensive experience in his field, working as a commercial truck field engineer in the tire industry for the past 21 years.

SRNA-Eduardo-Chariarse

Sumitomo Rubber North America (SRNA), a subsidiary of Sumitomo Rubber Industries, has promoted Eduardo Chariarse to field engineer manager. According to SRNA, Chariarse has extensive experience in his field, working as a commercial truck field engineer in the tire industry for the past 21 years. Joining SRNA in 2021 as a field engineer, he has been responsible for the coordination, implementation, and reporting of tire evaluations, troubleshooting, and providing technical support to fleets, dealers and the sales team.

Bridgestone to debut Bandag Virtual World Tour at WasteExpo 2024

The Bandag Virtual Plant Tour is an internet browser-based experience that provides a step-by-step walkthrough of Bandag’s retreading process.

Bandag-virtual-tour-Bridgestone
Giti Tire Manufacturing awarded by Chester County Chamber of Commerce

Giti Tire said it has been a supporter of education, organized farmer’s markets and participated in community food drives.

Giti-Chamber-Award
Atturo Tire secures Cubs Radio sponsorship for 2024 season

In addition to the in-game sponsorship of stolen bases, Atturo will run audio commercials during game day broadcasts throughout the season.

Cubs-Atturo-sponsorship
RNR Tire Express opens nominations for 2024 Mother’s Day Giveaway

This year’s event includes $100,000 in prizes, as well as a new 2024 Buick Encore for one select nominee.

RNR-Mothers-Day-giveaway

Other Posts

Two Chapel Hill Tire locations earn the Blue Seal of Excellence

The Blue Seal of Excellence is a mark of distinction bestowed by the National Institute for Automotive Service Excellence (ASE).

Chapel-Hill-Tire-Atlantic-Avenue-in-Raleigh
Ascenso now accepting submissions for Farm Service Truck Technician Program

Eligible nominees are agriculture, construction and industrial tire technicians with at least five years of service in the US.

Ascenso-Technician-Recognition-2024-Logo
McCarthy Tire Service opens commercial wheel refreshing facility

According to the company, the facility has the ability to refinish over 1,000 wheels per day.

McCarthy-Tire-wheel-refreshing-facility
Bartec TPMS adds Joe Miller to its field service team

Miller previously spent four years with Snap-on as an equipment specialist, and most recently with GPC/NAPA at the St. Louis company-owned auto parts stores.

Joe-Miller-Bartec