Mickey Thompson Renews Title Sponsorship of Tough Trucks Challenge - Tire Review Magazine

Mickey Thompson Renews Title Sponsorship of Tough Trucks Challenge

Mickey Thompson Performance Tires & Wheels will continue to be the title sponsor of the Tough Trucks Challenge, part of the 2016 Lucas Oil 4-Wheel Jamboree Nationals Series.

“Mickey Thompson has been a long time supporter of this popular series and the Tough Trucks Challenge,” said Ken Warner, vice president of marketing for Mickey Thompson. “For more than 30 years, the 4-Wheel Jamboree has been a huge event for truck and off-road enthusiasts, with thousands of off-road vehicles at every event. And, the Tough Trucks Challenge is a legendary competition for modified 4x4s.”

The Mickey Thompson Tough Trucks Challenge showcases modified 4×4 trucks in an obstacle course competition, the tiremaker said. The 4-Wheel Jamboree series features a variety of events for off-road enthusiasts in Lima, Ohio; Bloomsburg, Pa.; and Indianapolis, Ind. The first event will be hosted in Lima, May 20-22.

Additionally, Dick Cepek Tires & Wheels will sponsor the Show-n-Shine competition.

 

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