Toyo Tire USA Corp. will continue as the presenting sponsor of the annual John Wooden Classic college basketball tournament.
This marks the fourth straight year Toyo has presented the event, held at the Honda Center in Anaheim on Dec. 12. This year’s Classic will feature UCLA vs. Mississippi State and Georgetown vs. Washington.
“We are happy to once again be the presenting sponsor of this prestigious event,” said Steve Hutchinson, Toyo’s vice president of marketing. “Year after year, excellent attendance, television viewership and media coverage provides Toyo the opportunity to build brand awareness among college basketball fans.”
As part of the partnership, Toyo will present the Wooden Classic Scholar Athlete Award to six student athletes, who will each receive a $500 scholarship from Toyo and $500 will also be given to each athlete’s school.