Bridgestone Recalling Firestone FS561 Truck Tires
Bridgestone Americas has issued a voluntary safety recall for 36,000 Firestone FS561 commercial truck tires. The recalled tires only include FS561 tires in size 255/70R22.5 that are installed in trailer applications and were manufactured in the U.S. and Canada between Feb. 2015 and Jan. 27, 2016 (DOT weeks 0515 – 0416). Tires affected by the
Bridgestone Updating Management
Bridgestone Corp.’s board of directors is updating its corporate governance structure, Tyres & Accessories reports. The board of directors will be replacing the tiremaker’s “Company with Board of Company Auditors” model with a “Company with Nominating Committee” governance model. Bridgestone said the change in structure will support the company’s goals of “becoming a truly global
Bridgestone Suing Hackers For Employment Scam
Bridgestone Americas has filed a federal lawsuit against hackers in Texas for allegedly sending fake job offers in Bridgestone’s name to foreigners and telling them to wire $290 for a visa. According to Court House News, Bridgestone is seeking “punitive damages for trademark infringement, false designation of origin, unfair competition, trespass to chattels, conspiracy and
Bridgestone Americas Helps Raise $1 Million for Boys & Girls Clubs
Bridgestone Americas and its customers helped raise $1 million for the Boys & Girls Clubs of America (BGCA) as part of the company’s national cause campaign, “Driving Great Futures.”
Update: Bridgestone Opening Russian Plant
In the second half of 2016, Bridgestone Corp. will open its first manufacturing facility in Russia. Located in the Ulyanovsk region, the plant will go by the name Bridgestone Tire Manufacturing C.I.S. The $147.7 million project will be built in cooperation with Mitsubishi Corp. Bridgestone will own 90% of the operation and Mitsubishi 10%. The
Bridgestone Americas Hires New Director of Brand Marketing
Bridgestone Americas has hired Justin Reinke as director of brand marketing. Reinke will replace Amber Holm, who was recently promoted to vice president of brand marketing of U.S. and Canada for consumer replacement tire. As director of brand marketing, Reinke will lead the company’s brand-building efforts to develop stronger marketing programs, Bridgestone said. “Justin will
Bridgestone to Open First Russia Plant
Bridgestone Corp. will open its first facility in Russia, located in the Ulyanovsk region, in the second half of 2016, Russian media reports. The $147.7 million project will be built in cooperation with Mitsubishi Corporation and will create about 800 jobs. A Bridgestone official told media the plant will produce 2 million tires annually at
Bridgestone Eyes Store Expansion in US
Despite losing its bid for Pep Boys, Bridgestone is still looking to expand its retail footprint in the United States. The tiremaker is planning to expand to 6,000 stores by 2020, CEO Masaaki Tsuya told Japanese financial publication Nikkei. In addition to opening new stores, Bridgestone is considering increasing contracts with dealerships, according to Tsuya. Bridgestone
Bridgestone Expanding N.C. Plant
Bridgestone Americas is expanding the company’s Wilson, N.C., passenger tire manufacturing facility. The expansion is part of a five-year, $164 million investment to meet market demands and invest in newer, more efficient technology, Bridgestone said. The multi-phase expansion of the plant is expected to break ground in early 2016. Phases one and two, which will
Bridgestone Winter Driving School Open
The Bridgestone Winter Driving School has opened for the 2015-2016 season. Located in Steamboat Springs, Colo., the driving school teaches students proper driving techniques for driving in cold weather and low-grip situations. Students will drive five different 2016 Lexus models using Bridgestone’s Blizzak winter tires. “The entire team carries on the tradition as North America’s
Bridgestone Names New Bandag Leader
Bridgestone Americas has hired Gary Nye as director of operations for the company’s Bandag retread business. In his new position, Nye will lead Bandag brand operational strategies and efforts to enhance franchise operations in the U.S. and globally. Nye will also work closely with the Bridgestone commercial truck and bus tire team to better join
Bridgestone Partners with Amateur Hockey
Bridgestone Canada Inc. is teaming up with amateur hockey in its new advertising campaign – Bridgestone “The Official Tire of Great Stops.” The campaign allows amateur goalies the chance to show off their great stops, while connecting customers to the Bridgestone Blizzak brand’s promise to deliver confident stopping on ice, Bridgestone said. Individuals, 13 or