Rotary Lift has added a blog to its recently redesigned website, www.rotarylift.com.
“The Blueprint” will be updated weekly with product and industry news, tips on improving shop productivity, lift safety and choosing and maintaining lifts. Customers can also communicate directly with Rotary Lift through the blog, the company said.
Stephen Sheets, Rotary Lift’s marketing content strategist, said upcoming blog topics include a product spotlight, tips on maximizing productivity and profitability and warning signs that your lift needs to be repaired.
“The Blueprint” gets its name from something Sheets and Jared Miller, Web design specialist, recently found in an old leather bound book: the original blueprint for the first Rotary Lift, dated July 18, 1925. The original blueprint is the background for the blog.