Pirelli: Quitting WRC Only One Option - Tire Review Magazine

Pirelli: Quitting WRC Only One Option

(Clacton, U.K./Tyres & Accessories) Pirelli SpA has confirmed that it is 'reviewing' its position with regard to competing in the FIA World Rally Championship beyond 2006.

Reports in the latest edition of Autosport speculate that the Italian tyre manufacturer is considering quitting the sport and that it is less than happy now that Michelin is promoting its sister brand, BFGoodrich.

However, when contacted by Crash.net for clarification, Pirelli’s rally manager Paul Hembery added that quitting the sport is only one option and that ‘many scenarios’ are possible for 2007 and beyond.

"Our position is that we are reviewing our involvement in the WRC, and on what basis we should be involved, in light of the withdrawal of both Peugeot and Mitsubishi and the changing value of the sport," he told Crash.net when asked about the reports they might quit.

"We have shown substantial commitment to the sport this season with [Gigi] Galli and are working with our partner Subaru to maximise results. There are many scenarios that may come through, only one of which could involve leaving the WRC. Our involvement in the WRC stretches back 30 years, and we have seen many brands come and go in that time. Pirelli has a rich rally heritage and one that we are proud of, but as with any business, a review of activity and the return a company places on that activity is an ongoing process."

Pirelli was dealt something of a blow prior to the start of the 2006 season, as it not only lost the cars entered by Peugeot, something that was known 12 months in advance, but it also lost those run by Mitsubishi, who decided to can its WRC programme late in the day. As such with only one team, Subaru, it has struggled somewhat to date, and currently, BFGoodrich has monopolised proceedings, winning all six events, since ‘taking over’ from Michelin.

You May Also Like

Properly diagnosing wheel speed sensors

Wheel speed sensors don’t just read wheel speed – they detect subtle movements to enable all sorts of convenience and safety features.

TR-Continental-speed-sensor

When wheel speed sensors go bad, it's a real nuisance for drivers, especially nowadays. What was once just an anti-lock brake disabler can now knock out stability control, ADAS and cruise control. 

A wheel speed sensor is a sender device used for reading the speed of a vehicle's wheel rotation. For techs, these high-resolution sensors don't just read wheel speed - they detect subtle movements to enable all sorts of convenience and safety features. When one stops working, the next step is diagnosis. Let's dig into an effective strategy for diagnosing wheel speed sensors.

Bridgestone Retail Operations rolls out brand refresh for Tires Plus, Hibdon Tires Plus

Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.

Tires-Plus-new-branding
Yokohama’s Advan Sport V105 tires will be OE for Subaru Impreza in Europe, Latin America

Yokohama said the tire enhances the car’s handling stability and comfort while reducing rolling resistance.

Yokohama-Advan-Sport-V105
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II

In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.

dan-murphy-1400part2
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II

In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.

dan-murphy-1400part2

Other Posts

Kumho Tire U.S.A. launches two new EV tire options

The Majesty 9 Solus TA91 EV is ideally suited for drivers of EV coupes, sedans, and CUVs, while the Crugen HP71 EV is designed for CUVs and SUVs with an added level of all-weather performance.

Majesty-9-Solus-TA91-EV-Crugen-HP71-EV-Kumho-Tire-1400
AMN Drivetime with Schaeffler’s Jerry Conroy

Jerry Conroy shares insights into his career trajectory, the evolving landscape of the company’s aftermarket operations, and its commitment to innovation and sustainability.

Drivetime_ Conroy
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I

Murphy discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.

dan-murphy-1400
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I

In Part I of this interview, Dan discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.

dan-murphy-1400