Bridgestone supports Boys & Girls Clubs Of America with NFL fundraiser
Bridgestone Retail Operations launched a two-week fundraising competition with NFL players from Tight End University in support of Boys & Girls Clubs of America. The campaign is the latest activation in the Bridgestone Driving Great Futures partnership, which has raised more than $20 million to support Boys & Girls Clubs nationwide since the program’s inception
Bridgestone Launches WeatherPeak Touring Tire
Bridgestone Americas has launched the new Bridgestone WeatherPeak touring tire, offering a quiet, long-lasting ride with advanced all-season capabilities, the company says. As the Bridgestone brand’s first touring tire with all-weather capability, the Bridgestone WeatherPeak tire delivers driving control with acceleration and grip that outperforms the competition in both wet and dry conditions, the company
Bridgestone’s TireConnect Enables Direct Referrals
Bridgestone Americas announced it has introduced new functionality to enable direct referrals from its consumer websites to over 900 TireConnect affiliated dealers across the U.S. and Canada. This new feature now provides customers the option to quote, request an appointment or purchase online from any TireConnect-enabled dealer directly from the Bridgestone and Firestone websites. This
Bridgestone to Increase Consumer Tire Prices in U.S., Canada
Bridgestone will increase prices across its portfolio of consumer tires sold in the U.S and Canada to take effect July 1. The company says this price adjustment is a necessary step as Bridgestone continues to navigate current market dynamics. Price increases of up to 10% will impact Bridgestone, Firestone and Fuzion passenger, light truck and
Bridgestone Talks Guayule Rubber, Creating a Circular Economy [AUDIO]
Now more than ever, going green is permeating the industry. Automakers are required to meet certain sustainability requirements, which means everything that goes into creating a vehicle–ahem, the tires–are held to higher sustainability targets, too. Just ask Bridgestone, whose goal is to have 100% carbon neutrality and 100% renewable resources in its tires by 2050.
Bridgestone Talks Guayule Rubber Research, Creating a Circular Economy
Now more than ever, going green is permeating the industry. Automakers are required to meet certain sustainability requirements, which means everything that goes into creating a vehicle–ahem, the tires–are held to higher sustainability targets, too. Just ask Bridgestone, whose goal is to have 100% carbon neutrality and 100% renewable resources in its tires by 2050.
Bridgestone Introduces New Bandag Drive Tire Retread
Bridgestone Americas announced the launch of the new Bandag B713 FuelTech drive tire tread, engineered to increase retread value for fleets. The new tread is SmartWay verified and delivers fuel efficiency as well as improved wear life without compromising on traction or reliable performance, the company says. The company says that the innovations to the
Bridgestone Launches First Tire for EV Buses
Bridgestone introduced the launch of the all-new Bridgestone R192E all-position radial tire, specially designed to be utilized for electric buses. Bridgestone says the R192E tire offers ultra-low rolling resistance and high load capacity, increasing daily ranges and maximizing vehicle operation on a single charge while remaining compatible with all bus types. On top of that,
Bridgestone Increases Price on Bandag Retreads
Bridgestone says it increased prices up to 17% on all Bandag retread rubber and cushion in the U.S. and Canada in response to current market dynamics. The company says ancillary products will also see an increase respective to current market conditions. Members of the Bridgestone commercial sales teams are contacting customers to provide more detailed
Bridgestone Introduces Tire Innovation Park Location in Tokyo
Bridgestone says that the company has started full-scale operation of the Bridgestone Innovation Park, its global innovation hub located in Kodaira City, Tokyo, following the opening of two new facilities: the B-Innovation and B-Mobility. Bridgestone says its Innovation Park is a multifaceted facility designed to promote interaction with empathy among various stakeholders about Bridgestone’s history,
