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Bridgestone develops Potenza Sport tires for Maserati’s all-electric SUV

The Maserati Grecale Folgore was designed and produced in Italy, as were its bespoke Bridgestone Potenza Sport Enliten tires.

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How I Saved My Customer $1,300 on Four Bridgestone Tires

A few years ago, in an effort to keep my prices low but competitive and to keep my customers happy, I started buying used tires from Champtires.

Bridgestone invests in Yoshi Mobility to expand into virtual inspection, EV charging

Yoshi is also commercializing its mobile EV charging platform to address EV fleet charging challenges.

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Bridgestone to debut Bandag Virtual World Tour at WasteExpo 2024

The Bandag Virtual Plant Tour is an internet browser-based experience that provides a step-by-step walkthrough of Bandag’s retreading process.

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Bridgestone Retail Operations rolls out brand refresh for Tires Plus, Hibdon Tires Plus

Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.

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Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II

In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.

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Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II

In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.

dan-murphy-1400part2
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I

Murphy discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.

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Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I

In Part I of this interview, Dan discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.

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Professional race car driver to compete on Bridgestone Potenza RE-71RS tires

Tom O’Gorman will compete on Bridgestone Potenza RE-71RS tires in the World Racing League Grand Touring Over class during the 2024 season.