Kumho Tire USA launched a new online Kumho Tire Dealer Portal. The portal offers a one-stop shop for Kumho’s Premium Fuel dealers, distributors and employees to provide tire information, training and marketing materials.

The portal features an intuitive and personalized interface for ease of accessing information and tools of benefit to the users, the tiremaker said. Useful tools include access to literature, advertising assets, popular wearable items and more.

Open only to businesses with a relationship with Kumho, the portal features five primary modules: My Dashboard, Edge Training, Premium Fuel, Sales Tools and Kumho Store.

Kumho’s dealers and distributors, as well as all registered dealer staff, can access My Dashboard. The dashboard contains information on dealer store information, location and business specifics, as well as an online tracking system for points and bonus programs are tracked.

The Edge Training module of the portal features quizzes designed to facilitate dealer and staff education. Progressing through the training quizzes will earn dealers Edge Training points that can be used in the Kumho Store. Once all quizzes have been completed the individual will receive a $25 VISA gift card.

The Premium Fuel module offers a comprehensive way of working better, smarter and easier with the bonus of adding more profit to the bottom line, the tiremaker said.

In the Sales Tools module, dealers can download the latest data guides, product brochures and data sheets for individual tire products. Retailers can also find logos, artwork, and specific tire images needed to sell Kumho tires as well as branding for each tire line.

The Kumho Store module offers a large selection of items including point-of-purchase and Kumho-branded wearable items, the tiremaker noted. Dealers can purchase items with earned redeemable points, then ship those products directly to the dealer’s store.