Hercules Tire & Rubber Co. has appointed Jeff Marshall as its new CFO after current CFO Vic Siewert was named senior vice president of planning and administration.
Marshall brings with him nearly 20 years experience in finance, operations, sales and marketing, with an emphasis on operating businesses in a private equity environment. He comes from Transtar Holding Co., a distributor of aftermarket automotive parts and supplies, where he most recently served as executive vice president, CFO and treasurer.
Siewert will now oversee business development, legal and trademarks, insurance programs and human resources. He has been with Hercules for more than 21 years in a variety of financial posts.