Expect More New Products from Uniroyal

After a year in which the brand launched three new product lines, Michelin North America said its Uniroyal brand will maintain that pace in 2011.

"In 2011, we will continue to broaden its distinctive product portfolio. The brand will be announcing new solutions for consumers that depend on quality and value in their tire selection," MNA said. "This expansion will offer the appropriate choices for consumers looking for the right tire."

In 2010, the Uniroyal brand was extended with the addition of the Uniroyal Tiger Paw GTZ All Season, the Uniroyal Tiger Paw Ice & Snow II and the addition of new sizes for the Uniroyal Tiger Paw Touring line.

“Everyone is putting a higher importance on value than ever before,” said Duane Thomas, Uniroyal brand category manager. “Uniroyal has a solid reputation for providing high-quality tires at an affordable price, giving drivers a sensible and reliable choice for their vehicles."

Ascot Supply Corporation, based in Newnan, Georgia, has selected Mark Paquette for the newly created position of vice president. In this position, Ascot Supply said Paquette will oversee the growth of the company's products, corporate profitability, manage marketing and advertising and assume many other responsibilities.

He will work under the direction of current President David Kessler and officially begin his new role on June 3. Paquette joined the tire and automotive industry in the early 1980s at his father's tire shop, and his contributions to Mohawk Rubber Sales were instrumental in the company's growth and eventual sale to Myers Tire Supply in 2021, according to Ascot Supply. Paquette eventually was given a promotion to the role of director of operations at Myers Tire Supply.