Continental Tire the Americas has expanded its ContiLifeCycle footprint to the west coast with a new licensee, Rovince International Corp. in Compton, Calif.
With 25 years experience in retreading, Rovince International is primarily known in the U.S. as an activated carbon importer, but also sells truck and industrial solid tires at several company-owned dealerships.
“We were very familiar with Continental as one of the leading tire manufacturers in the world, and we carry Continental truck tires at our retail locations, said Lionel Perera, president of Rovince International. “With the ContiLifeCycle retread solution, we are now able to create more business by following the Continental tire through its entire lifetime.”
Production of the ContiTread branded retreads began Dec. 1. Rovince has the capacity to produce approximately 200 retreads daily.
Paul Williams, CTA’s executive vice president for truck tires, said the growth of the ContiLifeCycle and expansion to the west coast means that fleets in the region now have access to the fuel-efficient ContiTreads mandated by California regulations.
“We’re happy to report that Rovince has begun production of our HDL Eco Plus and HTL Eco Plus ContiTreads, which are SmartWay verified for low rolling resistance. This is especially important in California, where SmartWay verification is required for many truck tires after Jan. 1, 2013,” Williams said.
