Across the U.K., Sky Sports’ live race coverage will now be supported by a Channel Five highlights package, scheduled to be shown mid-week after each event.
The partnership with the free-to-air terrestrial channel will mean that over 90% of U.K. households can now support their national race team in the A1GP World Cup of Motorsport. The announcement is likely to please Cooper bosses who have put significant funding into the race series through its position of control tyre supplier.
Commenting on the new deals, A1GP’s Executive Director and Head of Broadcast Richard Dorfman said: “A1GP’s unique nation versus nation race format has fast developed a strong fan base and these two new deals, taking the sport to even more homes, will give a wider variety of fans access to the series. Close racing, tight overtaking manoeuvres and the competitiveness of the 23 national teams delivers an exciting broadcast package that lets the fans experience the thrill of A1GP from the comfort of their own home.” A1GP also offers free audio commentary through the Internet.
