NTSW Be Tire Smart Kit Available Online

National Tire Safety Week, April 20-26 this year, is an initiative of the Rubber Manufacturers Association’s Be Tire Smart – Play Your PART tire care education program.

The kit includes National Tire Safety Week and Be Tire Smart artwork, guides for planning events, and much more. Additionally, tire dealers and automotive service outlets can order free consumer brochures and posters from RMA.

“The kit can be an effective tool to promote tire care, which can lead to a safer driving experience,” said Dan Zielinski, RMA senior vice president of public affairs. “While it can be useful for National Tire Safety Week, the material is applicable for use throughout the year.”

Partners in RMA’s Be Tire Smart program include a wide range of independent tire dealers, such as American Car Care Centers, Big 10 Tires, Belle Tire, Big O Tires, Discount Tire Co., Expert Tire, Just Tires, Kaufman Tire, Les Schwab, Merchant’s Tire, National Tire and Battery, Northwest Tire, Peerless Tires, STS Tire and Auto Centers, Sullivan Tires, Tire Factory, Tire Kingdom, Tire One, Tires Plus, Tire Warehouse, Town Fair Tires, VIP Parts, Tires and Service, and many others.

Also supporting the RMA program are non-independents and trade groups such as the National Automobile Dealers Association (NADA), Pep Boys, Sears Automotive Centers, Firestone Complete Auto Care, GCR Tire Centers, Goodyear Auto Centers, Wal-Mart Tire and Lube Express, Costco, Automotive Service Excellence, Tire Industry Association and AAA.

To download the free kit, visit www.betiresmart.com. (Tire Review/Akron)

Ascot Supply Corporation, based in Newnan, Georgia, has selected Mark Paquette for the newly created position of vice president. In this position, Ascot Supply said Paquette will oversee the growth of the company's products, corporate profitability, manage marketing and advertising and assume many other responsibilities.

He will work under the direction of current President David Kessler and officially begin his new role on June 3. Paquette joined the tire and automotive industry in the early 1980s at his father's tire shop, and his contributions to Mohawk Rubber Sales were instrumental in the company's growth and eventual sale to Myers Tire Supply in 2021, according to Ascot Supply. Paquette eventually was given a promotion to the role of director of operations at Myers Tire Supply.