Sentury Tire USA announced the 2019 SEMA Build – the “Execu-Con” as the newest collaborative build completed with multiple industry partners in time for a new 2020 marketing push.

“The Landsail ‘Execu-Con’ is an executive-level build that sets the standard for luxury trail runners,” said Maxwell Wee, executive vice president of Sentury Tire USA.

Landsail, a Sentury Tire USA brand, worked with partners such as HTW Motorsports and AudioLab on the “Execu-Con” for it to take center stage at the Sentury 2019 SEMA booth. When it came to the heart of the build, Landsail called on an S&B intake and Magnaflow exhaust to modify the 2019 Jeep Gladiator that came from partners Dennis Dillion Automotive in Idaho. Under the foot, the response to the throttle was provided by a Pedal Commander throttle control system. Keeping the fluids cool in two-wheel or four-wheel drive, AFE Power differential covers were added to keep temps down and the differentials working at their optimal level.

The exterior was addressed with Hammerhead bumpers, Warn winch and a retractable side-step by AMP Research. Vorstiner and Venomrex carbon fiber were added to the body, and the paint got an understated linear graphic wrap by GR Wraps. Lighting was enhanced with Xprite products, and a battle-sounding horn was strapped into place by Hornblasters. For suspension integrity, the kit that made sense was installed by Icon Dynamics. Finally, the forged, Alpha by Fittipaldi in Brushed Black, was a wheel selected for strength, weight and executive feel.

For the most vital component of this build that ensured engine performance, braking and suspension, the Landsail Rogueblazer R/T was a match. Built with a puncture guard sidewall, stable shoulder design for the highways, and engineered grooves to combat any weather conditions, this hybrid R/T is F-Rated and fit the “Execu-Con” with a 22-in. wheel diameter.