Tire Consultants Group has hired tire industry veteran J.D. Guerrieri to oversee its sales, marketing and management unit.
In his new role, Guerrieri will direct the company’s marketing and sales management efforts.
“Mr. Guerrieri’s vast experience in sales, sales management and marketing coupled with his strengths in forging important business relationships will place Tire Consultants Group in a better position immediately, and down the road,” said Skip Viola, company president. “He knows the tire industry inside-out, is familiar with the major players, and is well-respected by industry professionals at all levels. We’re pleased that he’s joining the TCG team and look forward to a long and productive relationship as we expand and continue to service our clients.”
Over his career, Guerrieri has held positions with several different tiremakers including Michelin, Dunlop, Yokohama, Falken and Horizon. He’s also had positions with Tireco, Inc. and Sentaida International Incorporated.
A Vietnam War veteran, Guerrieri attended Cuyahoga Community College in Parma, Ohio. He also completed certification in Distribution Management from Cornell University and attended Michelin’s Sales Engineering Training School.
Tire Consultants Group, LLC, specializes in providing sales, marketing and operational support to tire dealers and wholesalers in North America.