Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART II
In Part II of this interview, Dan talks about how tire tread patterns have influenced golf ball design, and vice versa.
Bridgestone Golf CEO Dan Murphy shares what links tires to teeing up Tiger Woods – PART I
In Part I of this interview, Dan discusses successfully bridging the worlds of tires and golf balls into one premium branding experience.
Does your shop need a marketing firm?
Hiring a marketing firm won’t automatically bring in more business – it can lose you money if you don’t take proper steps.
Michelin highlights sustainable milestones at Sonoma Raceway
We learn about sustainability strategies and new products, drive a Freightliner all-electric eCascadia Class 8 truck, and take a few hot laps around the track.
How to recommend LT tires to customers
The LT segment is complex, with different customer priorities and use cases to consider.
Continental Tire opens new Retread Solutions Center in South Carolina
The company hopes to uncover new improvements and technologies to innovate the retread process.
Continental Tire’s lessons learned from over 120 years of retreading
John Cox, head of retread truck tires Americas, discusses retread market trends in 2024 and the importance of tire dealers advising their fleet customers on the benefits of retreading.
How to avoid TPMS sensor signal transmission limitations
Focus on tool positioning, try not to block the signal, avoid RF clashing and double-check the make, model, year and frequency.
How AI is being used in your shop
AI has been around in the aftermarket for over 20 years, making life easier for techs and shop owners without ever threatening their jobs.
How do you define a tire tier?
Tire dealers provided various views on what attributes define a tire manufacturer’s tier.
Big O Tires details growth plans, training initiatives at 2024 conference and convention
2023 Big O Tires’ store sales reached an average of over $2.7 million and total chain store sales hit more than $1.28 billion.
Continental Tire debuts new sustainably-focused U.S. headquarters in South Carolina
The building’s 840 solar panels are capable of offsetting up to 25% of its total energy consumption.
