Bridgestone Unveils Four New Products Including First All-Weather Touring Tire
Bridgestone Americas invited dealers and members of the media to the Texas Motor Speedway in mid-May to give participants a chance to test drive four new tires being released by the Bridgestone and Firestone brands this year to the U.S. and Canadian markets.
Bridgestone Introduces New Winter Passenger Tire
Building upon a strong legacy as a pioneer of the studless winter tire, Bridgestone has engineered a new addition to its Blizzak line of tires.
Selling for the Extremes: Solving Your Winter Tire Buying and Selling Woes
Tthe signs of summer mean thinking about your winter tire inventory and deciding how much to order this year and how you’re going to sell your upcoming shipments.
Bridgestone Selected as Global OE on Next-Generation BMW X3
Three Bridgestone brand tire lines have been specified as original equipment on the all-new, third-generation BMW X3 sold globally.
Bridgestone Introduces Two New Tires for Waste Industry
The new Bridgestone M870 and Firestone FS860 tires are designed exclusively for the waste industry.
2018 Bridgestone Winter Driving School Opens
The Bridgestone Winter Driving School is now open to teach proper techniques for driving in cold-weather, low-grip situations on ice and snow-covered tracks.
Consumer Reports Ranks Top Tire Manufacturers
Consumer Reports has released its Tire Brand Report Card. Topping this year’s list are Michelin, Pirelli and Continental. Below is the complete report card. The report card is based on a calculated brand score by averaging the overall scores of the tested models, Consumer Reports said. Tires tested included all-season and performance all-season tires,
Pro Athletes Highlight Bridgestone Tires in New Ad Campaign
Bridgestone Americas has launched its latest advertising campaign that features NFL All-Pro receiver Larry Fitzgerald of the Arizona Cardinals and National Hockey League (NHL) All-Star defenseman P.K. Subban of the Nashville Predators. The athletes appear in the tiremaker’s new television commercials that highlight innovation and performance delivered by Bridgestone tires, the company said. In the
Consumer Reports Gives Favorable Ratings to All-Weather Tires
Consumer Reports has ranked the new Toyo Celsius, a variable-conditions tire ideal for snow but worn year-round, and the Nokian WR G3, a similar all-season/winter tire hybrid, above some winter tires. During Consumer Reports testing, both tires performed similarly and were found to offer good winter traction, good stopping grip on dry roads and confident
Bridgestone Winter Driving School Open
The Bridgestone Winter Driving School has opened for the 2015-2016 season. Located in Steamboat Springs, Colo., the driving school teaches students proper driving techniques for driving in cold weather and low-grip situations. Students will drive five different 2016 Lexus models using Bridgestone’s Blizzak winter tires. “The entire team carries on the tradition as North America’s
