Pneus Supérieurs and OK Tire Stores have partnered in a strategic alliance, creating one of the largest networks of tire and automotive service dealers in Canada.
The agreement brings Pneus Supérieurs to OK Tire Store’s network of independent dealers as an associate member and shareholder.
Pneus Supérieurs, a division of Pneus Bélisle Inc., operates four distribution centers in Québec and supports local commercial centers and dealers. Under the agreement, the Pneus Supérieurs dealer network will maintain its existing identity and brand.
With the addition of Pneus Supérieurs, the OK Tire network of dealer-owned and operated outlets will represent more than 400 locations throughout Canada.