U.K. consumer tire safety outfit TyreSafe has announced that Giti Tire has become its first new member in 2013.
Managing Director – Europe Richard Lyons said that Giti was demonstrating its commitment to customers’ safety and its products’ quality by joining the organization.
TyreSafe chairman Stuart Jackson pronounced himself “delighted to welcome Giti Tire on board as a key member.” TyreSafe will continue to run a number of campaigns targeting wider awareness of tire safety, including October’s Tire Safety Month. The organization’s major focus this year is on promoting tire safety to young drivers, following its high-profile demonstrations of the hidden dangers of part-worn tires.
“We have a long standing commitment to the safety of our customers and the quality of our products, and our membership of TyreSafe is further demonstration of this.”
TyreSafe and its members have planned a number of key projects and campaigns already for 2013. In addition to promoting the importance of tire safety to young drivers, April will once again see TyreSafe target motorcyclists as many start take to the road for the first in the year, and the industry’s main annual safety awareness campaign, Tyre Safety Month, will return in October. (Tyres & Accessories)
