The Specialty Equipment Market Association (SEMA) announced its Best New Products Award winners at the 2022 SEMA Show. These awards are given to the most innovative and cutting-edge automotive aftermarket products that will be consumable in 2022.
SEMA’s annual New Product Awards competition recognizes achievements in the development of products being introduced to the automotive specialty-equipment market at the SEMA Show. Products are judged in 18 award categories, and each category has one winner and two runners-up.
Nearly 2,000 products were entered into the 18 different showcase categories to be considered for a SEMA New Product Awards this year. Winners were selected based on a variety of factors that included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability and more.
The New Tire and Related Product Award Winners are:
Winner: VICTRA SPORT EV, Maxxis Tire
Runner Up: Mastercraft Courser Trail HD, Cooper Tire & Rubber Co.
Runner Up: Open Country R/T Trail, Toyo Tire U.S.A. Corp.
