Continental Navigates 2017 Plans at Gold Dealer Meeting
Aboard the Royal Caribbean’s Navigator of the Seas, 640 tire dealers, their guests and Continental Tire the Americas staff took to the sea for the 2017 Gold Dealer Meeting.
Conti Sponsoring North Carolina FC
Continental Tire the Americas is expanding its soccer sponsorship, signing with the North Carolina FC and North Carolina Courage.
Nexen, Manchester City Extend Partnership
Nexen Tire Corp. and European soccer club Manchester City have extended their partnership to make Nexen the first “Official Sleeve Partner” of an EPL Club.
Maxxis Sponsors ChumpCar World Series
Maxxis has been named the sponsor of the ChumpCar World Series, the racing series that allows racing fans to compete.
Dick Cepek Sponsors Bassmaster Elite Tournament Feed
Dick Cepek Tires & Wheels, sponsor of the Bassmaster Elite Series, will be exhibiting during the 47th annual Bassmaster Classic March 23-26 on Lake Conroe in Houston, Texas.
Kenda Partners with VORE Adrenaline Compound
Kenda Tires has been named the Official Tire Sponsor of the off-road driving experience VORE Adrenaline Compound.
Mickey Thompson Continues NHRA Sponsorship
Mickey Thompson Tires & Wheels will serve as major event sponsor of the NHRA Mello Yello Drag Racing Series.
Yokohama Sponsors Spartan Race
Yokohama Tire Corp. has signed a deal to sponsor the Spartan Race, the world’s largest obstacle race, as “Official Tire of the U.S. Spartan Race.”
Rumors: Goodyear to Have Logo on Cavs Jersey
National media is reporting that Goodyear Tire & Rubber Co.’s logo will appear on the uniform of the Cleveland Cavaliers in next season.
Kumho Extends German Soccer Club Sponsorship
Kumho Tire Co. extends its sponsorship of the German soccer club FC Schalke 04.
General Tire Sponsors Major League Fishing World Championship
Continental Tire the Americas’ General Tire brand will sponsor the new Major League Fishing General Tire World Championship, presented by Bass Pro Shop.
Hankook Partners with Real Madrid
Hankook Tire and Real Madrid CF have signed a sponsorship agreement for three seasons that takes effect July 2016. With the partnership, Hankook will have perimeter advertising during all home games at the soccer club’s Santiago Bernabéu Stadium and a range of global marketing rights, including a number of promotions with the club’s players. Hankook will
