Firestone Releases Destination M/T2
Technology has come a long way in 15 years. The original Apple iPod could never compete with today’s smartphones, and who could have fathomed virtual reality headsets would become household items.
Yokohama, Nitro Circus Announce ‘Get Trucked Up’ Sweepstakes
As part of Yokohama Tire Corp. and Nitro Circus’ partnership, the tiremaker is giving away a custom-built, 2017 Ram 2500 Power Wagon Crew Cab 4×4 during the “Get Trucked Up Giveaway.”
The Strong, Silent Type: Yokohama’s New Geolandar M/T
Yokohama Tire Corp. is introducing a new mud-terrain product to its Geolandar line of light truck tires- the Geolandar M/T G003.
Firestone Goes Off-Road with M/T Tire
Fifteen years after the launch of the Firestone Destination M/T tire, Bridgestone Americas’ Firestone brand has introduced the next generation of its mud-terrain tire – the Destination M/T2.
Forestry Industry Remains Hopeful New Administration will Positively Impact Logging
Like the loggers who work in the woods, the forestry industry somehow bounces back. Cyclical in nature, the industry faces ups and downs based on the economy and weather.
As quotas fluctuate, machines either sit idle or run full throttle. This can lead to varying tire demand year-over-year. Tire dealers who service this niche segment must learn to ride out the good and the bad alongside their forestry customers.
Carlstar Rolls out New ATV/UTV Tire
The Carlstar Group has released its first mud/snow tire for the ATV/UTV tire market – the Black Rock M/S tire.
Focusing on Consistency and Growth
Kumho Tire USA presented its “Take Control” strategy to its top tire dealers, distributors and their guests during its Kumho business meeting Dec. 8 at the Ritz-Carlton Hotel in Grand Cayman.
BFGoodrich OE on Ford F-150 Raptor
Michelin North America’s BFGoodrich brand will fit the new 2017 Ford F-150 Raptor with its All-Terrain T/A KO2 tires as original equipment. Engineered with BFGoodrich’s off-road motorsports technology, KO2 tires offers toughness, tread life and traction for harsh off-road conditions such as gravel, dirt, rock, mud and snow, BFG said. The Raptor’s KO2 tires were
Kumho Dealer Meeting Centers on Consistency and Growth
After launching 11 new products in 18 short months, Kumho Tire USA’s 2017 strategy mirrors its upcoming marketing, “Take Control.” In an optimistic business update presented to 30 of its top tire dealers and distributors at its dealer meeting Dec. 8 at the Ritz-Carlton Hotel in Grand Cayman, the company announced plans for growth through
Tapping a New Market
For some consumers, all-terrain vehicles and utility-terrain vehicles represent a fun weekend riding on the trails. For others, ATVs and UTVs represent a hard-working machine that gets the job done. For tire dealers, the ATV/UTV market represents an opportunity to service another tire customer. “The market has rebounded well since the economy worries in the
