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Mickey Thompson to Unveil Several New Products at SEMA

Mickey Thompson Performance Tires & Wheels will display several new products at its booth (# 43021) at the 2010 SEMA Show. Included in the new lineup are: Baja Claw TTC Radial; Baja STZ Radial; Classic Lock Black Wheels; Classic II Black Wheels; plus new sizes of the Pro-5 Drag Wheel and ET Street Radial II;.

Nitto’s Mobile Website Brings SEMA to Users

For those who are unable to attend this year’s SEMA Show, Nitto Tire U.S.A. will provide images and live updates of its exhibit booth and other show events on its mobile website. The company will promote the site on an outdoor billboard, where people can use their smartphones to snap a specialized Microsoft tag to

Bartec to Hold Education, Giveaway Events at SEMA

Bartec USA will hold several events at its booth (#40223) at the Global Tire Expo/SEMA Show. Beginning Nov. 2, Bartec invites all current customers to come to booth and “Tell us Your Story!” There will be daily drawings for free software updates for Tech400 users and a free Torque Tool Kit for Tech300 and Tech300+

Be ‘In the Know’ at SEMA Through Twitter

A readily admit that I am a "Twit" – someone who loves Twitter and tries to use it properly – not "someone who is regarded as contemptible," as defined in the dictionary, (At least I hope I’m not the latter!) As I talk to tire dealers and tire companies across the country, it strikes me

SEMA WTC Sets February Conference

SEMA’s Wheel & Tire Council has set a one-day conference and product showcase for performance tire and wheel retailers. The event will be held Feb. 9, 2011, at SEMA’s headquarters in Diamond Bar, Calif. The program will feature a series of three educational seminars to improve retailers’ sales strategies, the use of social media to

Continental Returns to Sponsor SEMA Media Center

Continental Tire the Americas has returned as sponsor of the media center for the upcoming 2010 SEMA Show and Global Tire Expo. "Continental’s Media Center sponsorship is an example of their support for the industry," said Peter MacGillvray, SEMA vice president of communications and events. "Thanks to the tiremaker’s assistance, the media center will serve

SEMA Show Sees Boost in Booths, Floor Space

SEMA Show officials report that more than 1,500 companies have secured exhibit space at the upcoming 2010 event in Las Vegas. Priority Booth Space Selection concluded last week with 1,541 companies securing nearly 800,000 square feet of exhibit space, up more than 100,000 square feet from the same time last year. Exhibitor applications continue to

Tires, Wheels Added to SEMA Product Showcase

SEMA has expanded its SEMA Show New Products Showcase to include tires and wheels. One of the most popular attractions at the annual trade show, SEMA said it will add two new categories, one focused on tires and related products, the other on wheels and related products. “The New Product Showcase is a significant component

SEMA Stays With Car Dealer Day at Show

The 2010 SEMA Show will again feature a targeted program specifically for auto dealers. Set for the second day of the show – Wednesday, Nov. 3, from 8:30 a.m. to 1:45 p.m. at the Las Vegas Convention Center – the Dealer Day Conference will be co-sponsored by the National Automobile Dealers Association and the National

SEMA Exhibitor Services Manual Available

The 2010 SEMA Show Exhibitor Services Manual (ESM) is now available at www.SEMAShow.com/esm, making this the earliest that the document has ever been offered to exhibitors of the annual trade show. With more than 1,400 companies taking part in the exhibit booth space selection process this month, the ESM will be a valuable resource to