Selling the Right Tires to Amateur Racing Enthusiasts
Selling track-to-street tires allows tire dealers to get entrenched with their local racing community
Pirelli Fuses Automotive Design with Musical Notes at SEMA 2018
Pirelli is promoting its latest products at SEMA 2018 — this time with a musical note.
How Many Legos Does It Take To Build A Full-Size McLaren 720S?
The much-hyped, full-size LEGO McLaren 720S vehicle has arrived at the P Zero World on Santa Monica Boulevard.
Pirelli Develops Custom Tires for the Most Expensive Car in the World
Stelvio Corsa may sound more like the name of an Italian actor… but it’s actually the name of the tire Pirelli created specifically for the most expensive car in the world.
Pirelli Creates 6 Tires for New Lamborghini URUS
Pirelli will provide six tires for the new Lamborghini Urus, its first Super SUV. The Pirelli tire range will be offered in 21 to 23 inch sizes.
Goodyear Recognized as a Top Military Supplier
Goodyear Tire & Rubber Co. has been selected as one of the Defense Logistics Agency’s (DLA) Superior Suppliers for the 2017 fiscal year. The award recognizes military industry partners who demonstrate exceptional performance supporting DLA, America’s combat logistics support agency, and deliver high quality products to the U.S. military and its contracted agencies.
Pirelli Expands P Zero Line
During a pre-SEMA event in Las Vegas, Pirelli invited media, dealers and friends to the Cleveland Clinic Keep Memory Alive Center to introduce new additions to its P Zero family of tires. The tiremaker also shared details on the new innovations in Pirelli technology, including an update on the company’s strategic direction. Brand Update A
Pirelli Unveils Next Generation P Zero to N.A. Market
After a successful global launch in Estoril, Portugal, this April, Pirelli launched the new P Zero locally to North American dealers and press in Las Vegas ahead of the 2016 SEMA Show. P Zero has achieved a rich heritage and over 1,000 homologations since its introduction 30 years ago. Pirelli announced the new P Zero
Pirelli Launches New P Zero Tires
Thirty years after Pirelli first rolled out its P Zero tire, the tiremaker has launched a new line of its signature P Zero tires in Portugal. The North America release date has not been announced. The new P Zero line will feature three different tires: the P Zero for sports cars, P Zero for luxury
#SEMA/GTE: Pirelli Expands P Zero Line, Hosts Celebs and Supercars
Pirelli is showcasing an impressive array of the world’s finest cars, in addition to offering Chip Foose and Akari Nakai autograph sessions at its booth at this week’s SEMA Show/Global Tire Expo. The tiremaker also announced it has expanded its UHP P Zero Trofeo R line to include the following sizes: 205/50ZR15, 225/50ZR15, 205/55ZR16, 225/50ZR16,
