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New Dunlop LT/SUV Line Rolled Out

Goodyear has launched a new Dunlop SUV tire line, aimed at mid-market SUVs and light trucks. The Dunlop Rover H/T, which replaces both the Dunlop Grandtrek AT 20 and the Dunlop Rover A/T, is now available to U.S. and Canadian dealers. Officials said about half of the 33 total sizes are now available for shipment,

With Heidfeld On Board, Pirelli Begins F1 Testing

Pirelli is wasting no time in preparing for the 2011 Formula One season, its first in more than two decades. The tiremaker has hired former F1 driver Nick Heidfeld as its official test driver, and has already begun initial testing of its F1 race tires. Heidfeld will use Toyota’s F1 car from last year, the

Continental Commercial Sees Changes

Continental Tire the Americas has made changes to its Commercial Vehicle Tire Division. Thomas Fanning, previously director of OE sales, was named director of North American replacement sales, assuming the role held by Shaun Uys, who is returning to his home country of South Africa to pursue other opportunities within Continental’s rubber group. Succeeding Fanning

Denso Releases Spark Plug, Ignition Catalog

The 2010 Spark Plug, Ignition Wire and Direct Ignition Coil Catalog (#SPIWDIC CAT-0610) from Denso Sales California covers domestic and import automotive, light truck and van applications with 1,265 new and 41,146 total spark plug applications and 759 new ignition wire applications. New for 2010 are 22 direct ignition coil part numbers for Toyota and

Turning Vendors into Partners

Today, with the news of insurers becoming more involved in the parts purchasing process, shops are concerned about change more than ever. The relationship any business has with its vendors is more than simply its face-value financial position. Good discounts alone have little chance of turning into value for the end customer if there’s no

RMA Now Counting Shipment Data from Overseas Makers

Seeking to gain better insight into tire shipment activities in the U.S., the RMA has launched a program to collect data from a number of overseas tiremakers. As of now, five Chinese tiremakers and one Singapore producer have signed on for the program, and Taiwan’s Cheng Shin/Maxxis is considering joining the group. Now providing tire

Digital Revolution Makes Information Available Anytime, Anywhere

About two years ago, I made the big leap into the 21st century new media by buying an iPod.  At the time, I was driving about 1,000 miles per week – and I thought the novelty of listening to my album collection without having to lug a couple hundred CDs with me in the car

Advancing in N.A. Market Takes Products, Cooperation, Technology

As with most great adventures, the first steps are usually the hardest to take.  CMA and Double Coin began marketing TBR products in North Amer­ica in 1992, with container-delivered, price-driven programs. Dealers were able to use the products as profit building items to offer end-users cost alternatives. Distributors could use the products as profitable lines

Master Social Media to Support Your Brand

Will tire dealers become irrelevant if they don’t master social media? The imperative for dealers to develop a social media program becomes more evident every day. Hundreds of nationally known companies are supporting their brands and selling additional products and services through the strategic use of social media programs. When recently asked about change, Gen.

Fuel Max Set for New Chevy Cruze Eco

General Motors has tapped the Goodyear Assurance Fuel Max for OE fitment on its new 2011 Chevrolet Cruze Eco. The standard tire fitment for car, which GM said will get an estimated 40 miles per gallon on the highway, will be Goodyear Assurance Fuel Max tires with a 17-inch wheel diameter. The selection of the