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Strong Year Puts Maxxis Maker in Global Top 10

After posting a strong 2009, Taiwan’s Cheng Shin Rubber – producer of the Maxxis brand – is now among the world’s top 10 tiremakers. According to Tyres & Accessories, which compiled the rankings, the numbers show that Cheng Shin Rubber leapfrogged Toyo and Giti Tire into 10th place in 2009. Last year, the company ranked

Assurance Gets First Makeover With ComforTred Touring

In its first major overhaul of its Assurance line, Goodyear has launched the all-new Assu­rance ComforTred Touring. First announced at Goodyear’s annual dealer meeting earlier this year, the line got its formal send off during a special dealer and media driving event held in early May in Monterey, Calif. Attendees were able to try out

Goodyear Debuts All-New ComforTred

In its first major overhaul of its Assurance line, Goodyear has introduced an all-new  Assurance ComforTred. The Assurance ComforTred Touring not only broadens the line’s coverage – up to 93% of target vehicles with just 34 total sizes – Goodyear says the new product simplifies both “retailer inventories and tire buying for consumers.” “Consumers want

Tenneco Expands Technical Training Tour in 2010

Tenneco Inc. is expanding its Tenneco Technology Tour (T3) and Monroe Ride and Drive technical training experiences for 2010. The undercar service training programs for North American automotive technicians and parts professionals are expected to reach more than 8,000 participants over the course of a nearly 40-city schedule, the company said. The program features several

Alcoa Aims to Sell 8 Million Units by 2015

When it comes to alloy wheels, there is no doubt that forged products are top of the tree in terms of strength and technological benefits, but also price. However, while they will never be the cheapest products on offer, there are signs that their fitment is becoming increasingly prevalent in the marketplace, with some of

While Government ‘Acts,’ Dealers Take the Reins

When bad things happen, there is usually a Congressional hearing in the aftermath. And they all start with the same premise: How did this happen? Easy. As apparent as the stupefied look on the faces of committee members is this fact: Government is never proactive. The Zero to 60 time for a government agency is

Diverse Vehicle Makes and Models Create TPMS Challenges

Not all tire pressure monitoring systems are created equal. In fact, each new vehicle model year brings with it a variety of updated TPMS replacement, reset, activation and decoding procedures.  Some measures necessitate using the latest tools; all require a thorough understanding of step-by-step maintenance and service procedures. Learning about a specific TPMS while the

Become a Stunt Driver With Bridgestone

Some say he is holidaying in Australia this February, and that during his down under jaunt he’ll be performing his world-first driving stunt – all we know is, he’s called the Stig, and Bridgestone is offering its Australian devotees the chance to drive like the Top Gear racing driver. This first ever driving stunt will

Let’s Grade the Options

Bridgestone has said that 2010 will be its last season of F1 racing. No more tires, no more dollars. And while most of the motorsport world’s F1 attention has been focused on whether Renault will remain in (yes it will) and if Michael Schumacher will suit up again (apparently he will), no one is addressing

New Dealer Opens Doors in Louisiana

Independent dealer Tiger 1 Tires & Service Center opened a 12-bay store in Monroe, La. Store manager Darrell Yates said Tiger 1 has several advantages in the market. “We offer free tire rotation and free brake inspections. Bring in any competitor’s written quote and we will give you 20% off their labor rate on any