Offering Perks with Tire Purchases
It’s often tricky when you buy online because you don’t know what services will come with a tire sale. In this Tire Review Continental Tire Garage Studio video, we discuss the services that independent tire dealers have told us they include in a tire sale, so you can get some ideas about what you can
Prioritizing Safety Can Give You a Competitive Advantage
You may have a shop in a state that has occupational guidelines for repair businesses. Of course, there are always the Occupational Safety and Health Administration (or OSHA) standards which are national safety standards developed specifically for workplace safety to prevent accidents or injuries to employees, customers and the vehicles you service. In today’s world,
BKT: The Versatility of Hybrid Tire Designs
Hybrid is a word that has gained prominence as these types of vehicles penetrate the car parc, along with EVs. But, what does a hybrid tire mean for the agricultural industry? BKT’s Alexa Moeller explains in this video from BKT’s Growing Together Center. More: BKT Works to Create Sustainable Future In the ag world, a
Buying vs. Leasing vs. Financing Shop Equipment
Last week, we discussed the pros and cons financially of buying vs. leasing equipment. In this Tire Review Continental Tire Garage Studio video, let’s dig into some other aspects your shop should consider when looking to invest in a new piece of shop equipment. Buying vs. leasing your shop equipment is a decision that varies
How Performance Reviews Can Improve Your Shop
Before and after a film is released, movie critics get a chance to review some of the biggest blockbusters to give the general public an idea of how the movie performs. Most movie reviews are focused on what went right in the film and or how it can improve. The same goes for your employee
Buying vs. Leasing Shop Equipment
For any tire dealer, their shop equipment keeps their shop moving…literally! With the necessary equipment that it takes to run a tire shop, equipment costs are unavoidable. And for many tire dealers, the debate is if they should buy or lease their equipment. Let’s talk about the pros and cons of each in this Tire
Women at the Wheel Podcast, Ep. 5: Sensata’s Jacki Lutz
Women at the Wheel celebrates women in the automotive aftermarket who are revolutionary in their field — sparking change and driving results. Join us each month as we engage in illuminating and inspiring conversation with female leaders sharing their career journeys, best advice, most challenging moments, and more. In this monthly podcast, Babcox Media editors
Marketing To High-Value Customers Yields Profit, Repeat Business
I’m sure you appreciate every customer that does business with your shop, but there’s no secret that some are more high-value than others. For example, let’s say someone comes into your shop looking to spend the least amount of money possible. Saving money is essential in today’s world, but these customers may not know the
Three Ways to Avoid TPMS Valve Corrosion
Corrosion is one of the leading causes of TPMS replacement. In this Tire Review Continental Tire Garage Studio video, we get into why it happens and how you can help your customers avoid it. TPMS corrosion can happen for a variety of reasons. It’s caused by a chemical reaction that takes place when certain metals
Road to AAPEX Ep. 6: The End of the Road
It all comes down to this. “I didn’t want something easy. I wanted something that was going to be an ‘Are you going to make it?’ moment every time I get in the car.” That’s how Babcox Media’s Joe Keene set the stage in the first episode of Road to AAPEX, well before he knew
The Horrors of Using Summer Tires in the Winter
Do you like scary stories? I mean truly scary ones that make your skin crawl and make you wish you never heard them? Well, I have one for you. Imagine this. You’re driving home at night, but all the main roads are closed – forcing you to take the dark, winding route. It’s just you,
Tire Market Predictions for 2023
Welcome to Rolling With The Numbers, where we present you with data that gives tire dealers information to keep their tire businesses rollin’, based on research conducted with our independent tire dealer audience and beyond. This week, we’re taking a closer look at indicators in the automotive aftermarket that should help us to predict where
