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Factors That Affect a Tire’s Rolling Resistance

In the last 30-some years, automakers and tire manufacturers have emphasized low rolling resistance as a key factor in fuel efficiency. So what is it and what goes into making a tire with good rolling resistance? Those answers and more coming up in this Tire Review Continental Tire Garage Studio video. Rolling resistance can be

Relationship Between Tire Tread Depth And Rolling Resistance

As a tire dealer, you know that tread depth plays a role in rolling resistance – and your customers should, too. Let’s delve into this relationship and how to explain it to customers. Tires have to generate a minimum amount of heat and friction and have great heat transfer capabilities to ensure good rolling resistance.

Video: 3 Factors that Manipulate Rolling Resistance in Tires

Tire Review’s Maddie Winer explains how tire manufacturers are in a never-ending quest to lower the rolling resistance, from the Tire Review Continental Tire Garage Studio at Babcox Media.

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Video: Why Rolling Resistance Matters

Tire Review’s Maddie Winer explains the importance of rolling resistance from the Tire Review Continental Tire Garage Studio at Babcox Media.

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Video: Tire Balancing and Rolling Resistance

Tire Review’s Mary DellaValle reviews the importance of proper wheel balancing to eliminate vibrations.

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Video: The Rolling Resistance-Fuel Efficiency Target Conflict

Although tire manufacturers are making technological leaps in tire design and rubber compounding year after year, they all still face what they call the “target conflict” between mileage and rolling resistance. This means that improving one of these characteristics in the tire typically reduces performance in the other area. Is it possible to find a tire that’s the best of both worlds?

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The Science Behind Rolling Resistance in Passenger Tires

You’ve heard about the benefits of low rolling resistance in tires for years. Now, let’s look at how it works and why.

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How Does Tire Balancing Affect Rolling Resistance?

There are many aspects which influence rolling resistance of pneumatic tires.

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U of M: Low Rolling Resistance Tires Can Save Nearly $150 a Year

Switching to low rolling resistance tires can save an average of $150 a year for drivers, according to a new study by the University of Michigan Transportation Research Institute.  UMTRI research professor Michael Sivak examined rolling resistance for 63 new, same-sized tire models. Each tire had the same load and inflation pressure in order to

What Will Tire Rolling Resistance Testing Prove?

NHTSA’s fuel efficiency label scheme may not matter in not-so-perfect world.