Yokohama Archives - Page 12 of 40 - Tire Review Magazine
Yokohama Tire Announces Price Increases

In response to the continued rise in operational costs, Yokohama Tire Corporation announced it will implement a price increase on its consumer replacement tires and commercial truck tires sold in the U.S., effective February 1.

Price Increase
Yokohama Geolandar Coming OE Mitsubishi Outlander SUVs

The Yokohama Rubber Co., Ltd., is now supplying its Geolandar X-CV as original equipment (OE) for Mitsubishi Motors Corporation’s new Outlander SUVs. Yokohama Rubber began supplying the Geolandar X-CV tires used on Outlander gasoline models in July 2021, and shipments of the tires for PHEV models to be introduced in Japan, Australia and other countries

Yokohama-Geolandar-OE-mitsubishi-outlander
Tire Industry Influencer Joe Jordan Dies

Jordan is credited for leading Toyo Tires into the tuner market and producing industry-changing tire sizes.

Joe Jordan
Yokohama Uses AI to Predict Values of Key Tire Characteristics

The company said it began using the system this month and expects the system’s ability to conduct a large number of virtual experiences will enable it to accelerate new tire development, reduce development costs and develop better-performing tires.

The Science Behind Tread Depth on Passenger Tires

Tire engineers will continue to challenge themselves daily to make tires safer, faster, more comfortable and last longer while optimizing the tread depth of the tire.

YRC, Boeing Renew Contract for Supply of Potable Water Tanks

While Yokohama Rubber is known as an automotive tire maker, the company also is a maker of aircraft fixtures and components, the company says.

Selling Off-Road Tires: Lessons from the U.S. Border Patrol

Tire manufacturers are increasingly prioritizing higher-value tire lines, many of which are often in higher-diameter tire sizes.

Yokohama Geolandar MT
Yokohama Announces Price Increases

The company attributed price increases to the rise in freight and operational costs. The increase goes into effect Nov. 1.

price increase
Yokohama Hires New Manager/VP at Mississippi Plant

The new plant manager and vice president, Philip Calhoun, has more than 28 years of manufacturing leadership experience.

Yokohama Adds to Off-Road Racing Wins

The Trick Truck class was won by Justin Lofton driving his 2WD Jimco trophy truck outfitted with specially tuned versions of the commercially available Geolandar M/T G003 tires.

Yokohama off-road racing first place
12 Rubber Companies Commit to Human Rights, No Deforestation

As members of GPSNR, each company’s policies have components such as respecting human rights, increased production efficiency and more.

Yokohama Tire Chosen for Volkswagen Coupe-SUV Concept

The Advan Sport V105 was developed by Yokohama primarily for use on high-power premium automobiles.

Yokohama Advan Sport V105 1400