Cooper Tire de Mexico, a wholly-owned subsidiary of Cooper Tire & Rubber Co., has relocated to a new location in Guadalajara, Mexico, from its offices in El Salto.
Located in the Los Arrayanes industrial park, the new 22,000-square-foot office houses sales, marketing, customer service, logistics, and finance teams that serve Cooper’s customers throughout Latin America.
Growth in the Latin America market is an important part of Cooper’s strategic plan,” said Luis Ceneviz, managing director – Latin America tire operations.
“With the opening of new markets in the region, the increase in tire production at our joint venture manufacturing facility near Guadalajara, expanded distribution of our products, and alliances in South America, establishing this new office will help us to provide excellent service to the market and our dealers as we continue to grow in Latin America.”