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ASA Names New Communications, Marketing Manager

(Akron/Tire Review) ASA Tire Systems promoted Erik Croswell to manager of communications and marketing.

Toyo Hires New Director of Marketing Communications

(Akron/Tire Review) Julie Sediq, the former communications manager for Anaheim’s Honda Center arena, has been named director of marketing communications for Toyo Tire (USA) Corp.

MAP Launches New Communications Effort

(Akron/Tire Review) Motorist Assurance Program (MAP) plans to launch an “aggressive automotive trade and consumer outreach initiative” this year in a move to build consumer trust and satisfaction with the automotive maintenance and repair industry.

CTNA Appoints New Manager, PR and Communications

(Akron/Tire Review) The PLT replacement sales and marketing group of Continental Tire North America Inc. (CTNA) has appointed Dana Zamalloa manager, public relations and communications.

Arnco Appoints New Communications Coordinator

(Akron/Tire Review) South Gate, Calif.-based Arnco, a supplier of polyurethane flatproofing products for off-road vehicles, has appointed Daniel Carapellotti to the new position of communications coordinator.

Babcox Announces Partnership with Alta Communications

(Akron/Tire Review) Babcox Publications announces it has sold a majority position of the company to Alta Communications, a Boston-based private equity firm.

Vogue Names The ID Agency as Marketing Communications Group

(Akron/Tire Review) Private brander Vogue Tyre has named The ID Agency, based in Manhattan Beach, Calif., as its new marketing communications agency.

How Lucid Motors leverages tire manufacturer partnerships to drive sustainable innovations

The automotive industry is leveraging supplier partnerships to overcome common sustainability challenges.

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TBC promotes Don Byrd to president and CEO

Byrd joined TBC in April 2018 as executive vice president of TBC and president & COO of National Tire Wholesale (NTW).

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Recommending summer tires based on customer demand

Let’s talk about why clear communication with customers is key with this segment.

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