Down to Business: BFNAT Commercial Dealers Learn of Upcoming Threats, Opportunities
BFNAT Commercial Dealers Learn of Upcoming Threats, Opportunities
Four on the Floor: BFNAT Launches New Passenger Tires, Expands Promotional Plans
BFNAT Launches New Passenger Tires, Expands Promotional Plans
Industry Report
Conti to Add "Low Cost" Production for N.A.Continental AG announced plans to spend upwards of $306.9 million to boost tire capacity in low-cost countries, primarily to benefit its struggling North American operations. In addition, Continental officials said the company is still seeking a partner in China.
Your Dealership is Doomed: The Diversity of Customers
Remember the days when the only woman in your shop was the one half-naked on the calendar? Well, it’s time to forget them. The female portion of your customer base is not a "niche." In fact, women are regular – if not primary – customers of automotive service providers. Consider these statistics, courtesy of the
DeWine and Da Roses
Was Sen. Mike DeWine that far off base to suggest consumers should know how "new" their new tires really are? Yes, there is that whole cart-before-the-horse argument about needing scientific evidence of the impact of age on tire performance before getting consumers all cranked up. But, this is the 21st century, and I’d suggest tiremakers
Industry Report
RMA Cuts Support After Court Ruling Hopes for a tire industry checkoff program were dealt a couple of significant ®€“ potentially fatal ®€“ blows in late February after yet another court ruled that a popular checkoff program’s consumer education effort was unconstitutional, and the RMA withdrew support for the proposed program.
Field of Vision: ACCC’s Largest-Ever Dealer Event Looks at Past, Future Success
ACCC’s Largest-Ever Dealer Event Looks at Past, Future SuccessIn a century-old industry, 15 years doesn’t seem like much. But to an entrepreneurial business ®€“ whether a single retail store or alliance of successful dealers ®€“ 15 years is a long time.
Industry Report
Reports Say Georgia Site of Planned Toyo PlantIt’s existing capacity stretched to the limit, Toyo Tire & Rubber Co. took a giant step forward, announcing on Feb. 17 plans for a new $150-million passenger and light truck/SUV tire plant that would come on stream in 2006. News reports out of Atlanta in early February indicated the company received approval to build the plant in Bartow County, Ga., about 60 miles north of Atlanta. Toyo said the plant would have the capacity to produce two million consumer tires per year.
NTSW is Good for Tire Safety – and Your Business
Need new customers? Want to expand your market base? Perhaps build on your reputation as "the tire expert" in your town? Or, do you simply want to gain some well-earned exposure for your dealership? Well, there’s a tailored-made opportunity just around the corner – National Tire Safety Week (NTSW), slated for Apr. 25 through May
OTR Market Climbs
As the OTR market starts to rebound, dealers need to focus on the value they bring to these demanding customers. "A lot of our dealers think we’re in the tire business. We’re not," says Manny Cicero, vice president, North American OTR sales for Bridgestone/Firestone North American Tire (BFNAT). That’s an interesting sentiment for someone who