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Ride & Drives: Looks So Easy, but More Than Just A Little Planning Goes Into Ride & Drive Events

When dealers hear the term "Ride & Drive," they tend to think of their tire supplier hosting an event to show off its hot new product. The event is usually at some nice locale like Phoenix, Las Vegas or Orlando. Generally, the colder the weather at home, the warmer the event location. And, with luck,

Industry Report

Fed Appeals Court Tosses NHTSA RegsThe U.S. Second Circuit Court of Appeals gave the tire industry a surprise gift Aug. 6 when it sided with three citizens groups and threw out NHTSA’s controversial tire pressure monitoring system regulations.

Show Me the Money!

Why do they always say, "It’s not about the money?" Pro athletes (and now colleges) jump ship for bigger paychecks, and think we’re gullible enough to buy their sing-song "It’s not about the money" routine. It’s always, always, always about the money. Especially for faux-altruistic lawyers like Joe Lisoni. Joe and his wife, Gail, have

Growing Up Fast: Focus on Hot Segments Helps Federal Build N.A. Business

Federal Tire President Jamie Ma is only 29 years old, but he has been relentless in working to build up the company his grandfather started in Taiwan almost a half century ago. Ma, who joined Federal in 1998, majored in accounting and finance at the University of California at Berkeley. Federal has expanded its distribution

Industry Report

It took seemingly forever, but NHTSA finally issued final tire performance and testing standards in late June – more than a year after its initial proposal was revealed. The new standards feature more stringent performance test parameters, including a controversial low inflation pressure test provision.

Christmas in July: How Dealers Forecast Winter Tire Sales Before Summer

Now that it’s mid-July, it’s safe to assume tire dealers in the traditionally snowy climates of North America aren’t really paying all that much attention to winter tires. And why is that? Well, because most of them have already placed their winter tire orders, of course. That’s right, by now most dealers who handle winter

Planning the Perfect Bay

eir job is to use the opportunity to make you money. OK, Now What? Once you’ve assembled a list of recommendations, the next thing to figure out is which changes will give you the most bang for your buck. Spending $50,000 on a new state-of-the-art alignment system may not be a wise investment if your

Playing to Strengths: Yokohama Looks to Technology to Bolster Its Global Position

As the man ultimately in charge of Yokohama Rubber Co. (YRC) tire efforts, Hisao Suzuki is in a unique position to see the global tire industry from multiple perspectives. Suzuki has been instrumental in Yokohama’s recent worldwide successes and growth, and in the recovery of Yokohama Tire Corp. here in the U.S. Suzuki, 63, was

Industry Report

After nearly seven years of trying to reshape Goodyear into the world’s largest tiremaker only to see it backslide to the brink of financial disaster, Sam Gibara is out.

Side by Side

As has been done in nearly every meeting the company has had for the past three years, Bridgestone/Firestone North American Tire’s (BFNAT) annual commercial dealer meeting – Bizcon ®€“ reinforced the idea that the tiremaker and its dealers need each other.