Hankook Extends ‘Great Winter’ Promo
Hankook Tire America Corp. has extended its 2015 ‘Great Winter’ rebate through Jan. 24, 2016. Consumers who purchase a set of four qualifying Hankook passenger or light truck winter tires will be eligible for a mail-in rebate of up to $80. Qualifying products for this winter promotion include: Hankook Winter i*cept evo2 UHP winter tires,
Hankook’s Tennessee Site Facing Problems with Roads
Hankook Tire America Corp. is facing problems at its Clarksville, Tenn., tire plant after its access road was built 5 feet above where the plant meets an outside road, according to local media. The Tennessee Department of Transportation had been working on the expansion of Rossview Road, while Hankook already installed utilities beneath the access road.
Hankook Building Winter Tire Testing Center
Hankook Tire Co. is setting up its own European winter tire testing facility in Ivalo, Finland. The tiremaker recently signed a contract with the Finnish tire testing company Test World Oy to build the testing facility next to the company’s testing area Mellatracks. Preparations for construction began immediately after signing the agreement, and the test
Hankook Gains OE Fitment on 2016 Tacoma
Hankook’s premium highway all-season Dynapro HT tires will come as original equipment on the 2016 Toyota Tacoma. The tires, in size P245/75R16S, will come on the steel wheels standard on the SR and SR5 versions, two of five trim levels of the latest generation of the pickup. The Dynapro HT provides drivers with improved snow
Hankook Sponsors Mercedes-Benz ‘Stars & Cars’ Event
Hankook Tire Corp. has partnered with Mercedes-Benz as main sponsor of the carmaker’s “Stars & Cars” event. “Stars & Cars” is the traditional season windup on Mercedes- Benz motorsports. The event, scheduled for Dec. 12, is expected to get 45,000 visitors. “As the original equipment provider for various Mercedes-Benz cars, SUVs and trucks, we have
Hankook Participates in Local Food Drive
In an effort to support its local community, Hankook Tire America Corp. has partnered with Eva’s Village to help feed the homeless and working poor in Paterson, N.J. “The holidays are a time to reflect and be thankful, and a time to help those less fortunate,” said Hee Se Ahn, president of Hankook Tire America.
Hankook UHP is OE for Lincoln MKX
Hankook Tire Co. has been selected as OE supplier for the 2016 Lincoln MKX. The vehicle will be fitted with Hankook’s 20-inch UHP all-season tire, the Ventus S1 Noble 2. The Ventus S1 Noble 2 was developed for drivers who want a comfortable drive, Hankook said. The tire features an asymmetric four-channel rib design to
#SEMA/GTE: Hankook’s Laufenn Brand Expanding Global Reach
Hankook Tire showcased its new replacement and global tire brand, Laufenn, during this week’s SEMA Show/Global Tire Expo and announced it plans to develop the tire line into a global tier two product and bump the Hankook brand up to a premium tier one brand. After its U.S. launch at the 2014 SEMA Show in
Hankook Launches ‘Never Halfway’ Dedicated U.S. Ad Campaign
Hankook Tire America Corp. launched its first advertising campaign dedicated to the U.S. market, including TV, print, digital and social media components, as well as a new tagline, “Never Halfway.” Given Hankook’s strong affiliation to professional baseball, the campaign launched during the World Series and focuses on tapping into the American enthusiast community who embrace
Hankook Offers Consumers Winter Tire Promo
Hankook Tire America Corp. is offering customers a special winter tire rebate promotion – “2015 Great Winter.” Consumers who purchase a set of four qualifying Hankook passenger or light truck winter tires between Oct. 19 and Dec. 20 will be eligible for a mail-in rebate of up to $80. Qualifying products for this winter promotion