Cooper Tire is offering its Facebook fans the opportunity to win an entire year of free gas during the “My Every Day Road Trip” contest, which runs March 1-29.
Fans can share their road trip stories by submitting video, written stories or photos. For inspiration, fans can view two featured videos that detail the extraordinary daily drives of two unique Cooper Tire owners, and the role Cooper tires play in their every day road trips.
“Cooper tires are crafted for life’s every day road trips and we’ve long heard from dedicated fans about their daily journeys. We’re excited to create an open forum for people to share their stories,” said Hal Gardner, Cooper vice president of marketing communications and market intelligence.
Winners will be selected based on criteria such as originality, creativity, their passion for Cooper tires and compelling content. The top written story will win a $100 gift card to use toward gas for one week. The highest rated photo entry will receive a $500 gift card to use toward gas for one month.
The top five video finalists will each win a new set of four Cooper tires and advance to the final phase of the competition, in which other Facebook fans will be encouraged to vote for their favorite video to help determine the final winner. The video with the combined highest score and most votes will be awarded a gift card for $5,000 toward gas for one year.
Cooper also is offering fans a chance to win a Road Trip Kit just for voting during the sweepstakes. Beginning April 9, when fans vote once a day for their top video, they automatically will receive an entry to win a Road Trip Kit. The kit includes a $100 Cooper Tire auto service voucher, a $50 gas card, $50 iTunes gift card and Cooper gear.
For more information, visit Cooper’s Facebook page.