Tire Dealers Adapt to ‘New Normal’ During the Pandemic
Tire Review reached out to four independent tire dealerships to get a pulse on their business during these turbulent times.
Selling on Value vs. Price
Optimize your customers’ tire and service experience, not how much it will cost, says Ziegler Tire.
Top Shop Owner Alpio Barbara Gives Back to Community with $40K Check
Alpio Barbara, owner Redwood General Tire and Tire Review’s 2019 Top Shop Winner, presented a $40,000 check to the Phoenix Children’s Hospital Foundation/Golf-Fore-Charity.
What’s Treading, Ep. 7: 2019 Top Shop Winner on Tech, the Tire Industry and Advice [Audio]
Alpio Barbara, owner of Redwood General Tire and Tire Review’s 2019 Top Shop Winner, shares how his 19-bay Silicon Valley megastore stays ahead of the curve as well as what excites him about the industry.
Alpio Barbara Recognized as 2019 Top Shop Winner at TIA Industry Honors Event
Alpio Barbara, owner of Redwood General Tire in Redwood City, California, was recognized as Tire Review’s 2019 Top Shop winner during the 2019 Tire Industry Honors Ceremony.
2019 Top Shop Winner: Redwood General Tire
A three time finalist in Tire Review’s Top Shop competition, presented by Coats, Alpio Barbara and his team at Redwood General Tire have taken the top honor this year for delivering excellence and the “perfect customer experience.”
Redwood General Tire is the 2019 Tire Review Top Shop Winner
Alpio Barbara, owner of Redwood General Tire Pros, has won this year’s Tire Review Top Shop Award, presented by Coats.
Top Shop Tip of the Week – Set an Employee Dress Code
Learn more employee dress code and hear what rules Alpio Barbara, owner of Redwood General Tire, has in place in this week’s Top Shop Tip of the Week.
2017 Top Shop Finalist: Redwood General Tire
In each industry you’ll find those rare individuals who by their very presence seem to elevate those around them, encouraging others to strive for a level of excellence otherwise not thought possible. In our business, one name comes to mind – Alpio.
