Live at SEMA: Continental Kicks Off ‘Explore More’ Promotion
Continental Tire the Americas’ “Explore More” promotion, which runs through the end of November, gives consumers who purchase four Continental brand passenger or light truck tires a $70 Visa prepaid card. Eligible tires include some new products like the TerrainContact A/T and WinterContact SI. Continental’s newest addition to its lineup, the TerrainContact A/T, is an
Continental Releases Two Aids for Automotive Aftermarket
Continental introduced two new aftermarket aids – a maintenance handbook for installers and a timing belt kits catalog – at this week’s AAPEX show. “The ‘Little Black Book’ is primarily for the professional repair technician to show the customer what could go wrong under the hood and what objective data supports his or her explanation,”
Continental Launches ‘We Get It!’ Theme to Support Technicians
Continental has released the new aftermarket theme, “We Get It!” in order to emphasize its its commitment to “Elite” automotive technicians. “Automotive technicians are highly trained, dedicated professionals, requiring years of schooling and on-the-job experience to become trustworthy experts in their field,” said Tom Lee, Continental’s marketing manager for its North American aftermarket business. “And
Conti Launches ExtremeContact Sport
Continental Tire the Americas unveiled its latest ultra-high performance tire—the ExtremeContact Sport—at an event in Palm Spring, Calif., this week. The next generation of the ExtremeContact DW, the all-season UHP street tire is built for car enthusiasts and engineered for extreme grip in dry and wet conditions. “We took our knowledge from the track to
Conti Partners with Wildlife Mississippi to Conserve Wetlands, Streams
Continental Tire the Americas is teaming up with the nonprofit conservation organization Wildlife Mississippi to conserve approximately 1,000 acres of wetlands and streams located along the Bayou Pierre River. The partnership represents a $5 million investment supporting the purchase, restoration, protection and long-term stewardship of the land. Bayou Pierre river is located in Hinds County,
Conti Acquires Hoosier Racing Tire Corp.
In order to broaden its tire portfolio, Continental has acquired the Lakeville, Ind.-based Hoosier Racing Tire Corp. Founded in 1957, Hoosier supplies specialty tires for racing applications around the world. Hoosier currently employs about 500 people. “This acquisition showcases the consequent execution of our long-term growth strategy Vision 2025, characterized by strategic planning and systematic
Conti Showcases Offerings at MINExpo
Continental Tire the Americas, which just started offering OTR tires to the Americas again, is showcasing several new tires during the MINExpo in Las Vegas. “In challenging times we want to add mutual value to our customers. Thus MINExpo gives us an excellent opportunity to show our customers that Continental can indeed supply their needs
General Grabber X3
In the spirit of “anywhere is possible,” the team at Continental Tire the Americas introduced the new General Grabber X3, a highly anticipated mud-terrain addition to the General brand’s off-road lineup. The new design was introduced and tested at a dual-brand ride-and-drive event at Nemacolin Woodlands Resort in Farmington, Pa., in July. The tiremaker also
TerrainContact A/T
In July, Continental Tire the Americas introduced its foray into the all-terrain space at a ride and drive at Nemacolin Woodlands Resort in Farmington, Pa., unveiling its new Continental TerrianContact A/T. The new tire is designed to deliver balanced on- and off-road performance for CUVs, SUVs and light trucks. According to Joe Maher, Continental product
Over 50 New Part Numbers Added by Continental
With a goal of complete coverage for some of Continental Aftermarket’s most popular products including belts, hose and tensioners, the company has introduced 51 new part numbers in Q2 2016 for North America. Included molded hose, poly-v belts and timing belt kits. “We believe that this expanded offering of new part numbers gives warehouse distributors
Conti to Expand China Tire Plant
Continental AG plans to expand its Heifi, China, tire plant after signing a long-term option to purchase additional real estate. “In line with our long-term growth strategy, Vision 2025, we have been very systematic in expanding production capacities at our Hefei plant in China,” said Burkhardt Koeller, chairman of the management board of Continental Reifen Deutschland
Continental Tire Kicks Off New Season of ‘What’Cha Got’
Season 3 of the short-format series, “What’Cha Got,” presented by Continental Tire and hosted by WeatherTech SportsCar Championship driver, Townsend Bell, premieres Sunday, July 24. Airing on FOX and FOX Sports 1 as part of the “Soccer Sunday” lineup, the weekly series showcases 14 of soccer’s top names, taking players from the field to the track,