K&M Tire Dealer Benefits: Falken Tire’s Boost Program
K&M Tire’s Mr. Tire and Big 3 Tire Dealer Programs are full of tools for independent tire dealers to maximize their profitability while keeping true to their shop’s identity. Just ask Travis Saari, a K&M Tire dealer with Duluth Tire in Duluth, Minnesota. Travis has taken advantage of K&M’s rewards program with Falken Tire, called
Team Falken Takes Multiple Off-Road Awards in April
Falken Tires says its off-road Motorsports team placed among the top three in multiple races in the month of April. In the early part of the month, Falken veteran Cole Mamer had two of his drivers at the Great American Short Course (GAS) San Bernardino County (SBC) Fairgrounds in Victorville, California for rounds 1 and
Two Formula Drift Podium Finishes for Team Falken
Falken Tires says its team of drivers, Matt Field and Aurimas “Odi” Bakchis finished second and third, respectively, in the first round of the 2022 Formula Drift Championship on the streets of Long Beach. Field qualified third, followed by Bakchis in fourth, new team member Dylan Hughes in sixth, and Justin Pawlak in 27th. A
Call ‘A/T Lite’ Tires What You Will – This Segment’s Making a Name for Itself
A new tire segment popped into the marketplace a few years back. It’s built for consumers I’d refer to as “mild adventurers” – those who sometimes want to take their CUV over the river and through the woods to get to Grandma’s weird forest house, but still need a quiet, comfortable ride with great fuel
Falken Snags 5 USCA National Champions on Azenis RT660s
While most of the competition ran at nearby Las Vegas Motor Speedway, one of the five segments – the timed acceleration and deceleration challenge – took place at the SEMA Show, Falken said.
Selling Off-Road Tires: Lessons from the U.S. Border Patrol
Tire manufacturers are increasingly prioritizing higher-value tire lines, many of which are often in higher-diameter tire sizes.
SRNA Has Arrived: Falken Touts 2020 Wins Despite Supply Issues
Sumitomo Rubber North America leadership demonstrated the strength of the company and its Falken brand, and addressed how it’s handling backorders at its dealer meeting Sept. 13 at the Viceroy Snowmass Hotel in Snowmass, Colorado.
Falken Tire Plans Three New Product Launches for 2022
The leadership team of Sumitomo Rubber North America (SRNA) debuted its 2022 parade of products at its dealer meeting in Colorado on Sept. 13.
Dunlop Motorcycle Tires Announces Price Increase
This increase of 2-10% will have an effective date of Feb. 15, the company says.
Falken Azenis FK001 Tire Selected as OE for Toyota Mirai
The new model Mirai will be outfitted with the high-performance Falken Azenis FK001 all-season tires that the company says balance wet and dry performance.
