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Turn Scrap Into Gold

Turn Scrap Into Gold For today’s tire dealer, take-offs and scrap tires can be a unique profit center – and produce bottom line money on multiple levels.And one national company is working to help dealers not only make more money, but make a positive environmental statement, as well.If the two sound divergent, they aren’t. In

Industry Report

Making the GradeMichelin to Start Grading and Rating Its Truck Tire Dealers

Basketball? No…It’s Tire Retailing

Around the middle of the second half, I realized what I was watching. Sure, on the face of it Michigan State was systematically dismantling Florida in the NCAA finals. But what we were really watching was a perfect metaphor for the state of tire retailing.Fresh-faced, flashy underclassmen versus patient, methodical upperclassmen. Youth vs. experience. Slick

Truck Tires for Work or Play

Truck Tires for Work or Play Truck tires for light- and medium-duty Class 3-6 trucks have historically been general-purpose offerings. This made perfectly good sense for many years as these vehicles, such as the Class 3 dually pickups, often served in personal-use applications.Even most commercial uses, such as pickups and vans used by plumbers, electricians

Taking the Long View: Today’s Dealers See the Long Term Benefits of Private Brands

nal exposure that would make them more well-known among consumers. And today, they enjoy much the same level of technology as the majors, but dealers often face an uphill battle convincing consumers of their quality and performance. Most importantly for dealers, however, is that unlike the major brands, private brand lines deliver the territory exclusivity

Selling in the Private Market

Selling in the Private Market “We’ve been in business 21 years and never carried name brand tires.” This is the eighth installment of Tire Review’s Dealer Diary, a year-long series showcasing a typical tire dealer, his business, how he runs it, the many issues he deals with, and his thoughts on the industry in general.This

Industry Report

Cooperative e-ventureSix Tire Giants Join Forces to Create Cost-Saving Internet Exchange

More Than Just Tires: Private Brand Execs Discuss SKUs, Marketing and Competition

More Than Just Tires Private Brand Execs Discuss SKUs, Marketing and Competition Dealers agree that private brands provide the combination of product quality and profit margins they need to remain vital and competitive in today’s market. But like the major brands, private branders face a number of key issues that cut to the core of

It’s all about logistics, not trucks

This is a perfect issue for me to stroll down memory lane and talk trucks. No, not SUVs, pickups or delivery trucks, but the big boys.

A Quiet End to a Distinguished Career

The last time I had the opportunity to speak with Pat Rooney was during the International Tire Expo last November. It was at a cocktail party in a room teeming with people, loud with animated conversation coming from every direction. He was standing alone. No entourage. No underlings. No posse. To me, that situation was