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Later, The Rock Does A Brake Job

Let’s face it, the XFL has as much to do with football – or real sports – as, well, the WWF. America’s scribes have weighed in heavily against the XFL, comparing and contrasting the fledgling league’s attempt at football with the pinpoint execution and superior athleticism of a NFL contest. Even the skills displayed in

Getting in on the Wheel Deal

uncil (TMC) has an excellent publication titled "User’s Guide to Wheels and Rims" which is a compilation of the knowledge and experience of top industry suppliers and fleet maintenance personnel. The installation, inspection, and maintenance procedures for wheels, rims, and fastener components in this TMC Recommended Practice are readily available (phone 703-838-1763) and should be

There’s Bucks in LT/SUV Tire Balancing

Tire/wheel balancing is a service that most tire dealers offer because it helps tires ride smoother and last longer. It can also add some much-needed profit to your bottom line. Proper balance is especially important with light truck/SUV tires – especially LT-sized units ®€“ because of their larger diameter and heavier tread and casing. The

Does Anyone Know?: Has the LT/SUV Market Changed in the Post-Recall World?

Does Anyone Know? Has the LT/SUV Market Changed in the Post-Recall World? Not too long ago, the light truck/SUV market may have changed forever. Aug. 9, 2000, to be exact. It was a Wednesday, not unlike any other Wednesday. Except the firestorm that started that day has had a far-reaching – and still unclear ®“

In the Line of ‘Fire’: Preparation is the Key When It’s Time to Cut the Cord

In the Line of ‘Fire’ Preparation is the Key When It’s Time to Cut the CordPerhaps you can fire any employee "at will," as the legal saying goes. And you may make it stick despite a lawsuit. But who wants an expensive lawsuit where legal costs mean you lose even when you win? Even as

In The Green: Lawn/Garden Tires Offer Dealers an Easy, Low Cost Way to Profit

In The Green Lawn/Garden Tires Offer Dealers an Easy, Low Cost Way to Profit With the official start of Spring 2001 only days away – except for you lucky ones in Florida, Hawaii and Southern California who enjoy great weather all year – the time is right to look at opportunities in lawn and garden

Make the Right Call: Selecting the Right Valve Stem Not as Easy as It Seems

Make the Right Call Selecting the Right Valve Stem Not as Easy as It Seems When tubeless tires first entered the commercial tire market years ago, technicians assumed that if the tubeless valve stem fit the hole in the wheel it was the right valve stem. Today, that assumption could lead to severe problems. Over

Dealer Diary: Picking the Keepers

Picking the Keepers For the past two years, Tire Review has brought you Dealer Diary, a monthly series that focuses on typical tire dealers and the ins and outs of their business.This year, we’re excited to be profiling a unique and well-known dealer – and someone whose primary focus is customer service – Barry Steinberg,

When the Boom Economy Fades®€ƒ

What do you do? Advertise – of course!

Focus on the ‘Why,’ Not the ‘What’

"Changing the basic retail tire buying experience" is the hot topic right now. It’s been the underlying thread of every dealer meeting I’ve attended over the past year, and it will doubtlessly be the theme of many more in the near future. And it should. Between 1997 and 1999, tire retail customer satisfaction, measured by