Dates Set for NTSW 2010
RMA has set June 6-12, 2010, for the next National Tire Safety Week. The ninth annual NTSW event is part of RMA’s Be Tire Smart – Play Your PART program, a year-round effort designed to help drivers learn tire care and maintenance. RMA claims that more than 21,000 tire dealers, auto dealers and automotive repair
Hankook and Dealer Fly With the Eagles
Philly dealer CJ’s Tire & Automotive and Hankook Tire America Corp. set up shop at the Philadelphia Eagles training camp this month to educate consumers about the brand and give back to the community.
Kenda Aims to Boost Awareness with Sponsorship
As part of its sponsorship of Jeff Courtney’s No. 99 Dodge Viper, Kends USA was on hand Aug. 9 for the SCCA Pro Racing SPEED World Challenge GT at the Mid-Ohio course in Lexington, Ohio.
Evans Tire Opens New San Diego Location
Evans Tire & Service Centers will celebrate the grand opening of its newest store, located in Mission Valley at the former Bob Baker Ford location, on July 25 from 11:00 a.m. to 3:00 p.m.
Looking Ahead: SEMA Show Trends Point to Vehicle Customization Future
Last month, we ended the article with the prediction of a growing number of color and designs that allow for several years of production. Well, we hit it on the head. I haven’t seen that many color variations at the SEMA Show since the Tuner revolution of the early 1990s. Take a look at this
Tiremakers Plan Hot Intros at SEMA
Pirelli and Kumho plan to make a splash at the upcoming SEMA Show, with both planning unique product launches.
Goodyear Sets Aggressive Agenda
Goodyear outlined its plans to leverage global tire demand growth while reducing its costs and investing in capacity expansion.
NTSW Be Tire Smart Kit Available Online
With National Tire Safety Week coming next week, tire dealers and automotive service professionals who want to help educate motorists about proper tire care can download a free Be Tire Smart Resource Kit.
Stagger Savvy: Front to Rear Size Differences Require Special Knowledge
Front to Rear Size Differences Require Special KnowledgeSome of the top tire dealers I’ve encountered are those who elect to understand virtually everything they can about a tire, its performance level, its construction features, its overall diameter and its OE assigned position. This includes corner-by-corner knowledge, as well as being front-to-rear axle savvy. When we
Eastern Intrigue: ‘The Cal’ Opens in Shanghai as Pirelli Embraces China
‘The Cal’ Opens in Shanghai as Pirelli Embraces China