AutoWare Technologies has launched its new NextWheels Online e-commerce program at Jegs.com.

Consumers can now buy custom wheels and tires directly through the NextWheels online program, after they have visually previewed exactly how the wheels and tires will look on their vehicle, the company said. The Jeg’s program can be found in the Wheels and Tire section at www.jegs.com.

AutoWare Technologies said the online system is also available to tire dealers and other retailkers.

"We are in the business of helping retailers increase their sales," said Perry Magness, owner of AutoWare Technologies. "We have worked very closely with our customers over the years to provide the tools they need to increase their sales. In fact, most of the products and enhancements we have made have been through direct requests from them. They tell us what they need and we provide it.

"The new program for Jegs is no exception as it has several new features that were not available in earlier versions of the software. The Internet is the future, and we are here to provide the latest technology to give out customers the edge over their competition by offering the easiest way to sell wheels and tires online," said Magness.

While the NextWheels Online program has been available for several years as a tool for visually previewing wheels and tires on their car, only now can retailers actually sell these products directly through the program, giving the consumer instant response and allowing the retailer to be open 24/7.

"The e-commerce version is now available in two different interfaces and several color schemes for a near seamless integration into the client’s existing Web site," Magness said. "The NextWheels Online e-commerce package is also easily integrated into the retailer’s existing shopping cart so there is no need to recreate their Web site to use our application. Our programmers work directly with the Web developer to join the programs swiftly and cleanly, and we can have the program up and running in a couple of weeks."