Bridgestone Launches DriveGuard Plus
Bridgestone has launched the all-new Bridgestone DriveGuard Plus premium touring tire. In addition to run-flat technology, the Bridgestone says the DriveGuard Plus offers improvements in wet and winter performance for all-season reliability. Bridgestone says the performance advancements offered by the Bridgestone DriveGuard Plus tire include: • 12% improvement in corner hydroplane resistance when new• 8%
Bridgestone Features NFL Coach Jon Gruden in Videos
Bridgestone Americas, the Official Tire of the National Football League (NFL), has recruited former football coach and analyst Jon Gruden to star in its latest commercial for its DriveGuard line. The new commercial “Pep Talk,” will debut during Thursday’s NFL Kickoff broadcast.
New Run-Flat Aimed at Driver’s Peace of Mind
Bridgestone Americas released its DriveGuard tire line to media and dealers at a ride and drive event in Austin, Texas, at the Circuit of the Americas in early April. The tiremaker introduced its first run-flat tire in the ear ly 1980s. The tires were never marketed as a safety feature; rather they were touted for